Franchising is poised for continued growth this year.
That is the word from two big, new studies on franchising. A PriceWaterHouse Coopers study commissioned by the IFA says that the franchise units will increase by 2.5% in 2011. This rise follows a 0.3% in 2010 and a slight decrease in 2009, which is proof that the slow, but steady rise of franchising is underway.
Economic output is predicted to rise to $33billion and franchisor’s are expecting a moderate increase in payroll.
Increasing this sense of optimism is another IFA-commissioned study of 142 franchisees. According to the Wall-Street Journal, “nearly three-quarters of respondents said they expect "moderate to significant" increases in same-store sales over the next 12 months, while 40% said they expect to see an improvement in business conditions."
This is hugely exciting news which we hope trickles down to the whole economy.