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If you currently operate a franchise or business opportunity and are looking for new ways to improve your business sales or productivity, why not try adapting some of these changes to your workplace and see if it helps to Boost your Franchise Business…

1. Reduce Costs- Reduce your Carbon Footprint

Perhaps one of the quickest ways you can reduce your maintenance costs is to introduce some “greener” elements to your business structure. How? Simply, by ensuring all lights, computers, fax machines, plugs etc are plugged out and switched off before you finish work for the day or the weekend. This will cut your costs dramatically- up to 95% according to Energy Conservation and Management Division, San Diego and also save on electricity replacements.

2. Happy Employees- Increase in Business Production

If you’re employees are happy and satisfied then production levels remain high and you retain your best employees for longer. This reduces the cost of employee turnover and increases staff morale. So how can you increase employee happiness?

Simple! You can introduce a number of benefits that employees will appreciate. If you assign a “birthday day off” for all employees, allowing them to take a holiday off for their birthday, which will result in higher work morale, according to author Sandi Valentine “101 Ways Your Business Can Change The World“.

Other work employee benefits include:

(a) Create a Child Care Center in your workplace;

(b) Provide Physical activity gym passes or discounts to increase staff morale;

(c) Award an Employee of the Month with local shopping vouchers or sports vouchers;

(d) Create a Monthly work Newsletter with news of upcoming events and new initiatives for the company.

While you may think some of these additional employee benefits will increase your business costs, it will actually reduce your costs incurred by- employee “sick days”, day’s off not accounted for, and reduced work productivity- in the long term.

3. “All Publicity is Good Publicity”

If you organise local community events- such as a Local “Bingo” Night or a “Community Sports Day” or local book club, a local volunteer mentoring program, kids mentoring program; help with your local community theatre etc- you can greatly increase the benefits you will provide for your local community and the wider community in general, but you will also increase your business profile. You will invariably attract media attention for your support of local projects and in turn drive customer traffic to your door! All publicity is good publicity…

4. Build a Website- A Recipe for Increased Sales…

If your franchise business does not already have a website, then you should consider investing in building one for your company’s profile. A business website does not have to cost much money and can be relatively simple. In the world of increased technology, more people are buying services and products online than ever before. As a result, it would be beneficial if your customers could find information about you simply by the click of a button.

Finally, you should tap into local and employee resources- people love to know more about you and your company’s vision for the future, so involving more people for FREE just by talking to them about new ideas will increase your business productivity. Be creative about the measures you introduce and you will reap the benefits in the long term…

Apply these principles above and watch your franchise business grow!

Franchise Reporter