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Friday Franchising News - Feb 19

Friday Franchising News: Franchise Direct

Growth and rejuvenation are sure signs that spring is in the air. The franchise industry seems to be following suit, with unexpectedly strategic sweets, progressive laws, fresh faces and robotic chefs for good measure! It’s safe to say that our round up is blooming with the latest in what has proven to be a busy week in the world of franchising.

Texas Law Stands Up to Protect Right of Franchises

More proof that everything is bigger in Texas: Texas boasts 66,355 franchise establishments and the industry is responsible for nearly 728,000 jobs throughout the state. A recently passed state law ensures that this trend of growth will continue. State law S.B. 652 was signed in the aftermath of a decision by the National Labor Relations Board to protect the livelihood of franchises. The law changed 50 years of federal labor laws and legal precedents. This growth-spurring law has extended reach beyond Texas with nearly a dozen other states passing or considering actions to protect their local franchises against federal government overreach.

Chocolate Fries: The Sweet Savior McDonald’s Japan Needs?

McDonald’s Japan has recently endured a string of food scandals, leaving the US-based fast food mega franchise struggling to regain market momentum. Disgraces including mixing out of date meat with fresh produce and the discovery of a human tooth in french fries have done the company no favors to instill customer trust. The chain has now served up a unique culinary offering: french fries drizzled in brown and white chocolate syrup. Social media worldwide has embraced this sweet treat and locals have given it a warm welcome. Fries for dessert are one of the standout strategies that Mcdonald’s Japan is implementing in the hope to recover. Other enticements include a new mix-and-match menu with burgers, contests, side dishes as well as a focus on local produce. Only time will tell if these efforts are enough to turn the tables for this fast-food favorite.

Fantastic Sam’s Debuts Franchise Redesign at Connecticut Location

Jay Oboma, the owner of the latest Fantastic Sams salon in Cromwell, Connecticut, received the honors of being the first franchise to debut the hair salon’s brand new floor plan and redesigned logo. Oboma, a former insurance industry executive, is thrilled at being a test market for the franchise’s updated aesthetic. The new logo is modern and engaging, demonstrating that Fantastic Sams is always looking for ways to refresh its image and connect with the customer. The interior makeover features an open design that showcases the full range of products and services offered.  Poised for success, this salon is the first of five that Oboma plans to open.

Little Caesars Founders Inducted into IFA Hall of Fame

Mike and Marian Ilitch, founders of the prolific pizza franchise, Little Caesars, are set to be inducted into the International Franchise Association’s Hall of Fame during the upcoming 56th annual convention in San Antonio, Texas. The Hall of Fame Award is the oldest and most prestigious award given by the IFA. It is presented to an IFA member who exemplifies the best of franchising, along with making significant contributions to the advancement of franchising and the franchising community. Founded in 1959 and franchised shortly after in 1962, Little Caesars survived an economic slump in the ‘90s and rebounded thanks to successful business strategies. In 2015 they brought in $3.4 billion gross sales via 4,059 locations, according to data from industry magazine Pizza Today.

Fresh Healthy Vending Adds Robotic Franchise to Roster

The healthy vending franchisor has just signed an exclusive partnership with Robofusion, Inc, to license to third parties and seller to purchases who will self-operate the Reis and Irvy’s frozen yogurt vending kiosks. Fresh Healthy continues efforts to seek out new, innovative concepts that can be franchised under the current infrastructure. Reis and Irvy’s fits this bill perfectly; the robotic frozen yogurt cube is a one-of-a-kind, unmanned, highly visual “robot” that dispenses yogurt. Nine flavors with six possible toppings can be whipped up at a rate of up to 60 servings of frozen yogurt per hour. This high-tech kiosk combines all-ages appeal with a technologically charged in-demand product. 

Cruise Planners Snags Royal Caribbean Industry Veteran in New Role

Cruise Planners, an American Express Travel Representative, the nation’s leading home-based travel agency network welcomes Theresa Scalzitti to the team. Scalzitti has over 20 years with Royal Caribbean and is an established member of the travel agent community, with a drive for delivering revenue results. Scalzitti will officially join Cruise Planners February 29, as the Vice President of Sales and Marketing, managing the strategic direction of the marketing, sales, and business development teams.  Scalzitti was an instrumental player in the Cruise Planners sales growth with Royal Caribbean and was awarded National Account Sales Manager of the Year for 2015 and President’s Challenge Award Winner for two consecutive years. She is also the brains behind the “Come Sail Away With Me” marketing and sales campaign that is unique to Cruise Planners.

Shoney’s ‘Glory Days’ Mission Targets New Generation

Shoney’s holds a special place as an iconic All-American restaurant brand and a premiere family casual dining concept in America for generations. Now the famed restaurant is vying to regain this spot with an extensive revitalization plan. David Davoudpour, Shoney’s Chairman and CEO is on a spirited mission to revamp the southern-style eatery. Hiring the right team, the right franchise partners, innovative menu items and a redesigned restaurant are part of the ‘Glory Days’ plan for America’s Dinner Table. The household name is looking forward to reaching new guests and communities.

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