Restaurant franchises are looking to continue growth into the end of the year, so this Friday Franchising News brings you reports of new branding, new methods of delivery and more! Read on to find out what top restaurant franchises have been up to this week:
Long John Silver's Introduces New Branding
The fast food seafood franchise debut new uniforms and store design at its national convention recently. As Long John Silver's nears its 50th anniversary, the franchise is opting for a fresh new look to show they plan to be around for 50 more years to come. The franchise plans to open a couple test restaurants featuring the new design in 2017. The design includes equipment upgrades, up-to-date wood tables and chairs, a variety of seating, a compass design, and a natural blue color scheme. The franchise is also redesigning the Long John Silver’s logo to compliment the contemporary look.
Self-Driving Restaurant Delivery
Testing has started in the U.S. on self-driving robots for restaurant and grocery delivery. Starship Technologies has developed the robots that could change the way restaurants deliver meals. The robots resemble six-wheeled buggies that travel at about four miles per hour and can deliver food, packages and goods to consumers. European brands such as Just Eat in the U.K. are already using the technology. The robots are meant to be cost efficient for the kinds of small deliveries food retailers often find are the most expensive.
Papa John's Cleans Up Its Menu
Pizza franchise Papa John's has made good on its promise to remove 14 ingredients from its menu as part of its clean label initiative. These ingredients include several artificial colors and flavors, preservatives, sweeteners and flavor enhancers. The initiative has been in effect for the last seven years, and the promise to remove these ingredients by the end of 2016 came in an open letter to the Moms and Dads of America last June. The changes may take a couple years to implement as the company tests new recipes and works with suppliers to fit the menu changes.
Orange Leaf Frozen Yogurt Celebrates World’s First Successful Frozen Yogurt Drone Delivery
Another new delivery method, Orange Leaf Frozen Yogurt has successfully delivered frozen yogurt via drone at Hope College in Holland, Michigan. This is the first time froyo has ever been delivered by drone. Project Flying Orange Unicorn is an experiment with commercial airborne froyo deliveries working within U.S. Federal Aviation Authority guidelines. The experiment was led by Holland and Grandville Orange Leaf franchise owner Jeremy Latchaw and the president of Mishigami Group. Orange Leaf Holland will now begin offering drone froyo delivery by appointment. Drones will be guided by human pilots.
Fazoli's Launches Enhanced Catering Program
The fast casual Italian franchise has launched its enhanced catering program featuring new menu items at all of its corporate-owned restaurants nationwide. The new catering menu is planned to be released across all franchise locations at the start of the second quarter in 2017. The change comes just in time for the holiday season, as the Italian chain wants to provide customers with more menu items and greater convenience to help take the stress out of holiday meal planning.