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Donald Cranford

October 2, 2008

Is a franchise a turnkey business?

Even at times of economic uncertainty, turnkey businesses continue to be an appetizing prospect for people serious about being their own boss.

For those unfamiliar with the phrase, a ‘turnkey’ franchise is essentially one where the franchisee can walk in on the first day, and in effect ‘turn the key’ on their new business.

This is because the business owner has provided virtually every element required to starting the business, arranging everything from site location to lease signing to construction of the unit to the purchase of essentials for launching the business, and even in some cases, the hiring and training the staff.

The popularity of turnkey business raises an interesting question for franchisors: are franchises turnkey businesses? The answer depends. Some franchises owners go out of their way to provide every resource for new franchisees. But the flexibility built into franchising means that some companies will leave the business preparation completely to the franchisee.

If you’re a prospective franchisee, you have the freedom to choose the opportunity that’s right for you. Perhaps you’re a first-time franchise owner and you’d like to eliminate all of the hassle from getting your business off the ground. In that case, a turnkey business might be the right opportunity. But maybe you’d like to micromanage your business and want a hand in every aspect of its preparation. Turnkey business might not appeal to you.

The beauty of franchising is that there are many different opportunities in a range of businesses. Turnkey businesses are just one kind of model. Franchises themselves aren’t necessarily a turnkey business, but if you’re looking for a turnkey opportunity, Franchise Direct will find the company that’s right for you.



1 Comment »

  1. A major strength of the franchise sector is the amount of variety. Most people considering franchising will find a franchise that suits their own particular interests, skills and experience.

    Comment by wok2go Restaurant Franchise— October 13, 2008 @ 5:51 am

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