IFA Convention guests will be warmly received at the New Orleans Convention Center in Louisiana. Next year’s convention marks the 54th IFA gathering of this kind, which includes four days of franchise industry meetings, discussions, interaction, brainstorming, and networking. Taking place the fourth weekend of the month on February 22-25, more details on the event can be found here.
Franchise industry professionals continue to visit IFA conventions in various US cities for multiple reasons, one of which is the incredible marketing opportunity that each convention offers. Rubbing shoulders with so many talented franchise pros means each convention is fertile ground for learning how to improve one’s franchise business. This includes tips that can be implemented to make positive changes in daily operations as well as how to create and share powerful brands through today’s most used channels, from online to mobile device.
A major benefit for IFA attendees continues to be the wealth of knowledge dispersed through each day’s program, with keynote speakers and conferences focused on the latest challenges facing franchisees and franchisors along with the most relevant solutions. The largest sector in the industry with the highest number of jobs across the US remains restaurant franchises, though attendees of the event span industries across the board, from automotive franchising to accommodation and business services. Watching the latest trends, discussing upcoming shifts, and overcoming barriers for franchise industries across the 50 states and beyond are topics on everyone’s mind at each year’s convention.
Franchise industry growth is bound up with educating business operators so they may improve and develop even more effective plans for their franchising goals. This is doubly important for franchise industry professionals when regulatory shifts alter how business as usual moves forward. Debt ceiling debates and government shutdowns along with the reality of new shifts down the line make the IFA convention an ideal way for franchise pros to connect, contribute, and create in any economic climate.