Baskin-Robbins
Date Incorporation: 1946
Franchising Since: 1950
Headquarters: Canton, Massachusetts
Business Description: Baskin Robbins retail outlets sell ice cream, frozen yogurt, beverages and other products and services.
Franchise Offer: The franchise offered is for the operation of a Baskin Robbins retail Unit in one of the following formats:
1. Basic Retail Unit: located near other retail operations (i.e. in strip centers or shopping malls) or within other retail operations (i.e. airports, hospitals, convenience stores, or other independently franchised operations)
2. Drive-thru Unit: Retail Unit with drive-thru capability
Regardless of either the format or location of a Retail Unit, there are two general categories of franchises, called "Traditional" and "Non-Traditional," offered. These two formats are described as follows:
A. Traditional Unit: premises are 400sq. ft. minimum. and contains at least 24 "tub facings" within dipping cabinet(s)
B. Non-Traditional Unit: any unit other than a traditional unit
Financial Assistance: Neither B-R Franchising nor any of its agents or affiliates offers any financing arrangement, either directly or indirectly.
Training and Assistance: The franchisee, or designated representative, is required to attend and successfully complete the initial training program. The training program is conducted over a two week period and consists of approximately 80 hours at the training store in Portland, Oregon.
Territory: The franchisee will not be granted an exclusive territory.
Term of Agreement and Renewal: The length of the franchise term is the lesser of five years or the underlying prime lease term of the rental unit, with an option for renew for an additional term for the lesser of five years or the underlying prime lease term of the rental unit.
Obligations and Restrictions: The franchisee or designated representative are required to devote full time, energy and best efforts to the management and on-premises supervision of operation of the Retail Unit, as the case may be.
Total Number of franchises Units: 6,715
Selected Investment Costs:
Franchise Fee: $10,000 - $25,000
Minimum Financial Requirement: $125,000 (in liquid assets) and a net worth of $250,000
Estimated Initial Investment Range: $45,000 - $377,600
Royalty: 5.9%
The above information has been compiled from the FDD of Baskin-Robbins along with other sources.
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