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Fitness Together Franchise Cost & Fees

Date of Incorporation: 1984

Franchising Since: 1996

Headquarters: Highlands Ranch, Colorado


Business Description: The franchisor is Fitness Together Franchise Corporation. The franchisor’s parent company is WellBiz Brands, Inc., formerly named Fitness Together Holdings, Inc. In addition to Fitness Together, the parent company wholly owns Elements Therapeutic Massage, Inc., which is also the franchisor of the Elements therapeutic massage system.


Franchise Offer: Fitness Together Franchise Corporation offers franchises for the operation of personal fitness training studios under the name Fitness Together, which provide individualized one-on-one and small group personal fitness training, a nutrition program and other related services and products.


Financial Assistance: Neither the franchisor nor any of its affiliates offer financing to its franchisees, nor does it guarantee the franchisee’s loans, promissory notes, leases or other obligations.


Training and Assistance: The franchisor or its designee will provide Initial Training to up to three individuals. The franchisee (or one of your co-owners) and manager (or, if the franchisee does not have a manager, the individual who will have management responsibility for the day-to-day operations of the Studio) must complete Initial Training to the franchisor’s satisfaction before the Studio opens, but not prior to six weeks before the scheduled opening. The third individual may attend Initial Training at any time before or after the Studio opens. The franchisor may require that the franchisee pay a fee of up to $500 per individual the franchisee designates to attend any refresher training the franchisor makes available to its franchisees or for any optional training programs the franchisor may periodically conduct. Franchisees must attend any annual conferences or seminars that may be required at a location the franchisor designates.


Territory: The franchisee will select a specific defined territory the franchisor approves from the franchisor’s available inventory. There is no minimum Territory size. Franchisees will not receive any exclusive rights to the Territory. The franchisee’s Protected Area is the area around his/her Studio with which the franchisor agrees it will not locate another Studio during the term of the Franchise Agreement as long as the franchisee is not in default under the Franchise Agreement. Typically, the Protected Area will be substantially smaller than the Territory.


Term of Agreement and Renewal: Term of agreement is 10 years, with an option to renew for additional periods of five years each.


Obligations and Restrictions: Franchisees must operate their Studio on the days and for the number of hours as the franchisor may specify. Franchisees, their co-owner(s) or their fully trained manager must devote full time and best efforts to the management and operation of the Studio. All individuals providing direct day-to-day supervision must have first satisfactorily completed initial training. Franchisees must ensure that one individual who has successfully completed the initial training is on-site at the Studio at all times. Franchisees must perform all services and offer all products that the franchisor requires or may in the future require for operating the Studio.


Estimated Number of Units: 550


Investment Tables:

Initial Investment:

Name of Fee Low High
Initial Franchise Fee $39,000 $39,000
Real Property and Utility Security Deposits $2,900 $5,200
Leasehold Improvements (net of landlord tenant allowances) $31,250 $96,250
Equipment $23,300 $38,600
Furniture and Decor $4,500 $4,600
Computer Hardware and Software(including a $499 software set-up fee) $4,100 $4,500
Initial Training (travel, meals, lodging and other expenses) $1,400 $4,200
Initial Marketing Spend Requirement $15,000 $15,000
Signs $6,000 $12,000
Business Licenses and Permits $100 $1,000
Insurance $1,900 $2,300
Miscellaneous Opening Costs $300 $900
Additional Funds (three months) $15,500 $20,200
Total Estimated Initial Investment $146,750 $245,250


Other Fees:

Type of Fee Amount
Royalty 6% of gross receipts.
Default Fee $250
Dishonored Check or Insufficient Funds Fee $150
Defense or Enforcement Costs All costs including attorneys' fees (variable).
Indemnification All costs including attorneys' fees (variable).
Collection Costs Actual costs to collect past due or other amounts.
Default Operation Costs (in event of your default) Up to $5,000 per month.
Royalty Underpayments (audit) Varies; difference between amount reported and correct amount, plus 12% of such amount (and if understated amount is more than 2%, plus our costs (including attorneys' and accountants' fees))
Equipment, Inventory, Products and Materials (in addition to initial requirements) Varies based on items and quantity ordered.
Supplies or Supplier Approval $100 per hour.
Technology Fee $160 per month; additional $7.50 per month per email user in excess of 4
Social Media Program Fee $59 per month.
Computer Hardware and Software Upgrades Varies depending on requirements.
Changed Requirements Varies depending on changes.
Extension Fee $7,500
Marketing Fund As established; up to 1% of gross receipts.
Ongoing Marketing Spend Requirement At least the required minimum Ongoing, Marketing Spend Requirement.
Marketing Cooperatives As established.
Training (refresher) The franchisor may require a $500 fee and you must pay all costs for travel, meals, lodging and other expense.s
Insurance Varies by coverage and provider.
Transfer Fee 50% of the then-current initial franchise fee.
Arbitration and Proceeding Costs The franchisor’s arbitration or other proceeding fees and costs plus attorneys' fees and costs if the franchisor prevail in the arbitration or proceeding.
Renewal Fee $10,000
Transfer Fee Deposit $2,500

The above information has been compiled from the FDD of Fitness Together. Year of FDD: 2014

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