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Franchise Resources Archive: November, 2011

Franchises Should Be Included In Small Business Saturday

November 30, 2011 / BLOG POST General Franchising Industry News
This is a post about the power of a social media.Last Saturday, a day after Black Friday, American Express staged its second annual Small Business Saturday. The initiative is a laudable project to encourage consumers to spend money at small businesses within their community, and created a pretty strong social media platform for local businesses to promote sales and offers. It was, by all accounts,... Read more.

Video Helps Explain How Automotive Franchises Work

November 29, 2011 / BLOG POST General Franchising Industry News
Automotive franchises are some of the most exciting franchises in the country, but how do automotive franchises actually work? Franchise Direct's innovative Start A Franchise video is very informative on the subject.In the video, host Catherine Dyer pays a visit to the headquarters of Alloy Wheel Repair Specialists in Norcross, Georgia. Their industry is expected to generate $336 billion around th... Read more.

Franchise Direct Survey Helps Explain Attitudes Of Prospective Franchisees

November 28, 2011 / BLOG POST Market Trends and Stats About Franchising, Franchise Direct News and Notes
Franchise Direct has just published the results of an in-depth survey on the attitudes of prospective franchisees that it conducted earlier this year. This franchise industry survey was a rigorous inquiry into the attitudes and expectations of entrepreneurs. Franchise Direct has crunched the numbers and highlighted the findings in colorful, illuminating graphs that create a fascinating portrait o... Read more.

The Franchise Direct Family Wishes You A Very Happy Thanksgiving

November 24, 2011 / BLOG POST Franchise Direct News and Notes
Thanksgiving is probably the greatest of American holidays, and I'd like to take the opportunity on behalf of everyone at Franchise Direct's offices in Atlanta and Dublin, Ireland to wish you and your family a happy and healthy Thanksgiving!Blogging will be here quiet until Monday, so don't overdo it on the turkey and the yams. Come back next Monday for the best franchise opportunities in America... Read more.

Domino's Launches Fascinating New Pizza App

November 23, 2011 / BLOG POST Franchise Marketing , Food Franchising
We've been waiting for one franchise to create an innovative app that would satisfy consumer's demand for fun, smart, interactive apps that would simultaneously drive them closer to the product itself. It looks like Domino's has achieved that.Some franchises have launched interesting apps, but I think Domino's new Pizza Hero iPad app takes the cake. The app doubles as a game and a way to order Dom... Read more.

Going Behind The Scenes At Jan-Pro Atlanta

November 22, 2011 / BLOG POST Franchise Company Updates
As readers will know, Franchise Direct has produced a great new video on starting a franchise. This video is so unique because it takes you behind the scenes and lets your hear from the real people who run a franchise. One of the franchises featured in the video is Jan-Pro Atlanta.Around the 11 minute mark of Franchise Direct's Starting A Franchise video, host Catherine Dyer introduces viewers to... Read more.

Subway's Growth Is Relentless And Won't Be Stopping Anytime Soon

November 21, 2011 / BLOG POST Food Franchising, Market Trends and Stats About Franchising
Can you name a town, a shopping mall, a main street in this country where you won't encounter that delicious smell of Subway fresh-baked bread? Subway is everywhere - not just in America - and even with a whopping 8,000 non-traditional units, the expansion of Subway shows no signs of abating.   QSR magazine recently spent time with the man behind the success of Subway, Don Fertman. Their ch... Read more.

How Does Your Franchise Use Facebook?

November 17, 2011 / BLOG POST Franchise Marketing
We all have heard and read about the enormous marketing capacity of Facebook. Some readers may even have found franchisees or new clients through Facebook. But many in the industry are still struggling to come up with a coherent strategy for mastering the page.Facebook poses a particular challenge for franchises. Should your franchise speak from the same hymn sheet or should franchisees be in cont... Read more.

Interested In Starting A Franchise? Then You Need To Watch This Video

November 16, 2011 / BLOG POST Guide to Buying a Franchise, Franchise Direct News and Notes
Introducing Franchise Direct's new Starting A Franchising video, an innovative look at owning a franchised business.Not only does this brand-new video provide a real insight into three innovative business concepts, but it is one of the most informative explanations of franchising you'll find online.Host Catherine Dyer takes viewers on a tour of a number of of growing franchises in this video. Fra... Read more.

Announcing Operation Enduring Opportunity

November 15, 2011 / BLOG POST Military Veteran Franchise Information
The First Lady Michelle Obama has launched what must be the exciting government initiative to promote veterans in employment, Operation Enduring Opportunity. “America has your back,” she told veterans in a speech and pledged to create 100,000 jobs for veterans and their spouses. Franchising will be a major platform in launching that jobs initiative. She added the following comment d... Read more.
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