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Franchise Resources Archive: February, 2013

IFA 53rd Annual Conference: Tips & Trends of Note

February 27, 2013 / BLOG POST Franchise Association News
Now that the 2013 IFA Conference that took place in Las Vegas last week is complete, franchise industry professionals who weren’t present can still benefit from a few key highlights.  Consider some of the following aspects of franchising going forward to boost awareness and brand relevance throughout the year and beyond. Dina-Dwyer Owens, CEO of the Dwyer Group, at the IFA Conventio... Read more.

Driving Franchise Brand Awareness

February 25, 2013 / BLOG POST Franchise Marketing , Information for Franchisees
For many franchises with locations inside larger retail outlets such as malls and shopping centers, opportunities to distribute company value to customers while retaining their future loyalty is a daily part of generating brand awareness. Customers moving through these shopping centers often have another destination, so developing marketing from right within the store is key. Some of the ways that... Read more.

Franchise Lending Trends 2012 Review: BoeFly Delivers Stats

February 22, 2013 / BLOG POST Financing a Franchise
Access to credit continues to be one of the primary interests of franchise partners and each year there are trends that highlight which sectors and banks are receiving the most lending overall, including Small Business Association (SBA) loans.  With Boefly’s latest franchise lending index, we can consider some of the noteworthy lending stats in 2012.   - Top states receiving over... Read more.

National senior care franchise signs AARP’s Work Reimagined Pledge

February 21, 2013 / FRANCHISE NEWSHealthcare & Senior Care Franchises
Home Helpers Home Helpers commits to recruit mature, qualified individuals through national program. Read more.

IFA Convention Update: Menchie’s Sponsors Taste of Franchising & Franchise Direct Interviews

February 19, 2013 / BLOG POST Franchise Direct News and Notes, Franchise Association News
Following up on the IFA Annual Conference this week, highlights from the week so far include two events which the Franchise Direct team was delighted to be part of: the Taste of Franchising networking experience on Sunday and the opportunity to begin interviewing franchisors and industry experts on Monday.  To share snippets of both events with our users, photos have been captured below. So what w... Read more.

Five Home Helpers' offices top 2013 “Best of Home Care” list

February 18, 2013 / FRANCHISE NEWSHealthcare & Senior Care Franchises
Home Helpers Home care agencies rank among the highest in the nation for training, communication, overall quality of care, caregiver performance and recommendation of services. Read more.

Franchise Direct Attends Latest IFA Annual Convention in Las Vegas

February 18, 2013 / BLOG POST Franchise Direct News and Notes, Franchise Association News
Ongoing this week is the 53rd IFA Annual Convention, taking place in the MGM Grand Hotel in Las Vegas from February 17 to February 20, 2013.  With sponsors from various franchise industry segments and exhibitors, this event provides an excellent opportunity to meet and greet fellow industry relevant businesses and professionals. Las Vegas at night   Franchise Direct is attending th... Read more.

Every Potential Franchisee Wonders: Go It Alone or Partner Up?

February 15, 2013 / BLOG POST Guide to Buying a Franchise
When considering that most small businesses do not reach profit and stay afloat for extended periods of time, it is no surprise that running one can be a daunting responsibility.  Still, many prefer the freedom that goes along with running a self made business, especially when it involves the interests and talents of an owner and team that are fulfilled by the purpose behind the business. The prim... Read more.

Circulate Your Brand Regionally & Internationally with Franchising

February 14, 2013 / BLOG POST International Franchising, Information for Franchisees
By licensing or franchising your business concept you are sharing it with other professionals, and in this way you sell access to your idea, your business, which IS growing the business, with or without an existing stream of clients.  Business owners can market their brand in surprising ways across a regional or international scope and many struggling businesses out there with viable and exciting... Read more.

Doc Popcorn co-founder honored with 2013 "Enterprising Women of the Year" award

February 13, 2013 / FRANCHISE NEWSFood Franchises
Doc Popcorn Renee Israel honored as top woman entrepreneur. Read more.
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