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A franchisee is an individual, partnership, or corporation who purchases the right from the franchisor, to conduct business under their trade name. The franchisee pays upfront and ongoing fees to the franchisor, in return for the license to market their product or service using their operating methods. The franchisee has the obligation to keep any commercial secrets confidential. With the support, guidance, and experience of the franchisor, the franchisee helps to expand the business.

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