Description: Steamatic and its proven franchise system are an ideal opportunity for both conversion candidates and those who are new to the industry. No prior cleaning or restoration experience is required. Comprehensive training and certification are provided. Opportunities: Franchise opportunities available in the United States excluding: GA, IN, FL, IL, MN, WI, TX, TN, CA, NV Business Type: Franchise. Minimum Cash Required: $75,000. Financing Assistance: Yes, through a third party. Training Provided: Yes.
Steamatic Brand Story
Marcus Benoit, Fargo and Grand Forks, North Dakota
“I enjoy the ability of what we do for people,” says Marcus. “We help people during catastrophes. It is a neat business.”
He recalls helping one woman who had property damage from a fire. Her husband was overseas serving in the military. “We were the ones to hold it together for the client,” says Marcus. “Trust is such a huge deal.”
Marcus’ history with the industry began when he began working for a smaller cleaning and restoration company in 1998 as their general manager. Eventually the business was bought out by Steamatic, and he continued on. He became a partner at the franchise from 2000 to 2011. In 2011, he purchased the franchise outright.
A typical day at Steamatic for Marcus starts around 7 a.m. and ends around 6 p.m. His solid work day consists of interacting and motivating his employees and managers. He does weekly trainings on cleaning and restoration techniques. Marcus has one-on-one meetings for an hour a week with managers about the franchise’s progress and does some estimating work with them. He spends a lot of time marketing because he knows the better a franchisee is at spreading the word, the more clients and jobs they will get.
Marcus is the Midwest region representative for Steamatic’s corporate advisory council, which collects information from franchisees about what is and isn’t working in the field. Four times a year, the council gets together to discuss those issues and how to address them through better technology, new equipment and marketing and training processes.
He likes that Steamatic has a family atmosphere and cares about its franchisees. The business has also helped him to teach his own family about work ethic: His three children have worked in the field and done marketing during their summers off from school.
“They’re proud of the company,” Marcus says.
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