Franchising Made Simple With Sean McGarry
Need Some Advice About Franchising? Sean McGarry talks you through the dos and don'ts of finding a franchise or business opportunity. Take a minute to learn why America's next top business owner could be you.
After a brief introduction, Michele asks Sean about tips in selecting a good franchise. He replies, "In relation to any franchise, the thing is it must be a tried and tested business. They've developed the business and it is now profitable. You are going into partnership with a company that is a well-managed, well-organised, profitable business.
The other thing you're going to look at is whether the product or service is in someway different from the competition already there. What aspect of it gives you a business advantage? In the case of larger franchises, the brands will already be known. In that situation, you're looking at the strength of the brand and that's very important in terms of opening. A strong brand in its first week should already be doing good business."