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Interview with Dwight Gould of Aviatech

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At this February’s IFA annual convention, Franchise Direct was joined by Dwight Gould, the CEO of Aviatech, an interactive online adverting agency that specialises in creating opportunities for the franchise community. 

“We specialise in helping a broad spectrum of franchisors develop lead generation for franchisees, as well as prospects for franchisees for consumer marketing sides of things,” says Dwight.

Aviatech is an 8-year-old company that Dwight started when he realised that the “interactive world was the new space.” He pooled his experience in franchising and advertising to launch a company that could do everything for franchisors looking to generate quality leads and attract new franchisees.

Aviatech provides video production, broadcast production, branding and planning, lead generation for developing franchises or franchisors. SEO, media-buying, and many other things.

“What’s unique is the staff that we’ve brought together and the expertise we’ve brought in house.  A lot of our people came out of the franchise community,” he says. “We spent a lot of time in and outside of the franchise community.”

Watch this video if you’d like to learn more about what Aviatech can do for your franchise.