Franchising Since: 1988
Headquarters: Lexington, Kentucky
Estimated Number of Units: 1,810
Franchise Description: The franchisor is Valvoline Instant Oil Change Franchising, Inc. (VIOCF). Franchisees operate a Valvoline Instant Oil Change service center, a quick-service engine oil change facility which offers chassis lubrication, certain routine maintenance checks and other automotive services.
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Territory Granted: The License Agreement designates an approved location, if the site is known, or a site selection area for the center, if the site is unknown, when franchisees sign the License Agreement. It also designates a two-mile radius from the most central point of the approved location where the franchisor agrees not to establish or operate a center under the system and the proprietary marks. Once franchisees have established the center, the approved location and the two-mile radius surrounding it will be considered the territory where the franchisor agrees not to establish or operate a center under the system and the proprietary marks. The territory may be altered if the center is relocated or if centers are acquired through an acquisition, as described by the franchisor.
Obligations and Restrictions: The License Agreement requires franchisees or their designee to devote full time, energy, and best efforts to the management of the center(s). Franchisees may designate someone to act as the on-site manager of their initial center and subsequent centers. The manager must successfully complete the manager training program, including the SuperPro training program. The manager is not required to have an ownership interest in the licensed business. Any principal with a 5% or greater ownership interest in the business and certain people related to franchisees may be required to sign a consent to the License Agreement transaction and/or covenants of confidentiality and non-competition and to personally guarantee the performance of the business. Franchisees are required to restrict their activities to the operation of the center and they may not use the premises for any purpose other than a center, unless they have first obtained the franchisor’s written consent. Franchisees must keep the center open and in operation for the minimum number of days and times required by the franchisor. The center must operate strictly within the guidelines set by the franchisor.
Term of Agreement and Renewal: The length of the initial franchise term is 15 years. For renewal, franchisees have the option of two consecutive terms of five years each, one 10-year term or one 15-year term, if requirements are met.
Financial Assistance: The franchisor may offer to lease to franchisees signs and equipment required to be displayed at the center. The franchisor also has a financing program with a third-party lender, Bank of America, by which a qualified borrower may finance certain expenses incurred in connection with new and existing centers. The amount financed by Bank of America depends upon a number of factors, including the assets franchisees will purchase or lease and their credit worthiness. From time to time, the franchisor offers incentive programs to certain franchisees and area developers on an individual, per center basis. Qualifying new or existing franchisees may receive an incentive to construct and open new ground-up centers and/or to refurbish and open new conversion centers. From time to time, the franchisor may also offer incentives to eligible area developers.
Estimated Initial Investment
Name of Fee | Low | High |
License Fee | $30,000 | $30,000 |
Land and Improvements Purchased -or- Land and Improvements Leased for Three Months | $1,550,000 $12,500 | $2,750,000 $24,500 |
Grand Opening Expenses and Advertising | $7,500 | $10,000 |
Training | $5,000 | $10,000 |
Security Deposits | $500 | $11,500 |
Insurance | $10,000 | $15,000 |
Start-Up Supplies | $22,000 | $30,000 |
Initial Inventory of Valvoline Products | $28,750 | $62,050 |
Equipment and Service Systems | $10,000 | $350,000 |
Signage Leased for Three Months -or- Signage Purchased | $1,125 $45,000 | $1,150 $120,000 |
Point-of-Sale System | $15,000 | $30,000 |
Additional Funds for Three Months | $50,000 | $65,000 |
ESTIMATED TOTAL: If Real Property Leased (3 Mos) and Signage Leased | $192,375 | $639,550 |
ESTIMATED TOTAL: If Real Property Purchased and Signage Purchased | $1,773,750 | $3,483,550 |
Other Fees
Type of Fee | Amount |
Royalties | For the first 12 months of the initial term, 2% of adjusted gross revenue (AGR); for the second 12 months of the initial term, 3% of AGR, then 6% of AGR or a graduated royalty rate between 4% and 6% of AGR. |
General System Fund | Up to 2% of AGR for that fiscal year until the cap amount has been reached. |
Local Advertising Spend or Contribution | At least 3% of AGR annually based on a calendar year schedule. |
National Advertising Fund | Not yet determined. |
Regional Advertising Cooperatives | Not yet determined. |
Transfer | $30,000 for the first center if transferred to a new franchisee; $5,000 for the first center if transferred to an existing franchisee; and $2,500 for any additional centers transferred in the same transaction. |
Renewal | $2,500 - $5,000 |
Specialized Computer Services | $50 to $300 per hour as needed. |
Computer Hardware Upgrade | Varies, costs may range from $150 - $15,000. |
Product Testing and Product Suppliers | Cost of testing. |
Audit | Cost of inspection or audit. |
Interest | Lesser of 1.5% per month or highest commercial contract interest rate law allows. |
Insurance | Reimburse the franchisor’s costs. |
Insufficient Funds Processing Fee | Cost incurred by the franchisor or its affiliate. |
Costs and Attorneys’ Fees | Will vary under circumstances. |
Center Upgrading Costs | The greater of 2% of AGR during the previous five year period or $50,000 per center. |
Fleet Program | Recapture third-party costs. |
Warranty & Guarantee Costs | Varies, depending on amount of customer claim. |
Additional Mandatory and/or Optional Training Costs | Varies. |
Ongoing Purchases of Valvoline Products | Varies. |
Signage Lease | Varies depending on cost of sign package and length of lease term. |
Indemnification of the franchisor and its Affiliates for Expenses of Claims | The amount of all losses and expenses incurred by the franchisor and/or its affiliates in connection with legal actions arising out of the franchisee’s ownership and operation of the center(s). |
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