Pearle Vision Franchise Costs, Fees & FDD

Year Business Began: 1961

Franchising Since: 1980

Headquarters: Mason, Ohio

Estimated Number of Units: 565

Franchise Description: Luxottica of America Inc. f/k/a Luxottica Retail North America Inc. (LRNA) is the franchisor. Each Pearle Vision EyeCare center dispenses prescription eyeglasses, sunglasses, and contact lenses, and may have an on-site finishing laboratory that allows the licensed operator to produce a complete pair of eyeglasses on site for a significant percentage of prescriptions. Pearle Vision EyeCare centers may also sell non-prescription sunglasses, contact lens solution, accessories, and other ancillary items (such as reading glasses and magnifying glasses) that are approved by the franchisor. As part of the licensed eye care center, franchisees may also offer optometric services through a licensed optometrist or medical doctor. Franchisees may also become a provider for managed vision care plans such as EyeMed Vision Care, LLC, one of the franchisor’s service affiliates.
Training Overview: The training design and delivery incorporates four theories of learning and instruction—subject-centered, objective-centered, experience-centered, and opportunity-centered. The training and ongoing development incorporates virtual classroom instruction and on-the-job type experiences in an eye care center, along with comprehensive web-based training curricula with both online and off-line components. Prior to the opening of their licensed eye care center, the new licensed owner will attend the four-day licensed owner onboarding training program. The training program will typically be held in EyeCare Centers or virtual classrooms as the franchisor determines at its sole discretion. After completing the required up to four day franchisee onboarding training program, the required neighborhood eye care experience e-learning series, the operations portal series, and the AcuityLogic program, the licensed owner will complete the required session one and session two of Onsite EyeCare Center Training. Each session consists of up to five and one half days of additional training in an eye care center that the franchisor determines at its sole discretion. This additional training will be customized in content based on the needs and experiences of the franchisee. Attendance at supplemental training programs or refresher courses required by the franchisor is at its sole discretion.

Territory Granted: Franchisees will not receive an exclusive territory. If franchisees sign a license agreement, the franchisor grants franchisees the right to operate a licensed eye care center at the specific location set forth in the license agreement. Franchisees may operate the licensed eye care center only at this location and may not solicit or accept orders outside of the licensed eye care center.

Obligations and Restrictions: The franchisor requires franchisees to participate personally in the direct operation of the licensed eye care center. This can be accomplished either by franchisees being on-premises or through appointing a “designated operator” as required by the franchise agreement. The franchise agreement specifically prohibits franchisees from using the licensed eye care center for any purpose other than the operation of an eye care center. Franchisees must comply with all applicable federal, state, and local laws, regulations, and ordinances concerning the operation, management, and maintenance of the eye care center, including, without limitation, all regulations relating to the practice of optometry, opticianry, and ophthalmology, and accessibility requirements, such as the ADA. Franchisees must offer for sale products and services the franchisor requires, including (if any), guarantees and replacement discounts, in the manner and style the franchisor requires, which may include, but not be limited to, displaying that merchandise for sale in a certain manner, including by price range.

Term of Agreement and Renewal: The length of the initial franchise term is 10 years. Upon expiration of the license agreement, the franchisor will offer franchisees a new license agreement for the business for a minimum term of five years, on the terms the franchisor is then offering to new licensed operators (or renewing existing licensed operators) if requirements are met.

Financial Assistance: Before franchisees open, the franchisor establishes a “credit limit” for each store that is based on the amount of frames, lenses and lab services it estimates the licensed eye care center will purchase in a five-month period. Franchisees must purchase frames and lenses from the franchisor and additional inventory from an approved supplier. If franchisees purchase their initial frame assortment or other inventory from the franchisor and they meet the franchisor’s credit qualifications, it may permit franchisees to pay for their purchase in monthly installments without interest or service charge. The franchisor may also, from time to time in its sole discretion, offer financing terms for significant purchases from it. Except as described, the franchisor does not finance (or assist franchisees to finance) any other categories of expenses (such as initial license fees, site acquisition/development costs, construction or refreshing costs, or fixtures).

Estimated Initial Investment

Name of Fee	Low	High
Initial Franchise Fee – New Licensed Operator	$30,000	$30,000
A&E Fees	$22,850	$22,850
Construction	$338,000	$477,309
Signage, Fixtures, Furniture and Décor	$93,700	$152,000
Equipment	$61,550	$308,962
Inventory	$33,000	$105,000
Point of Sale and Computer System	$12,215	$22,581
Grand Opening Advertising	$15,000	$15,000
Real Estate	$14,553	$21,289
Training Expenses	$2,000	$5,000
Security Deposits	$1,300	$15,000
Insurance	$13,000	$25,000
Additional Funds	$62,296	$136,863
ESTIMATED TOTAL (new licensed operator)	$699,464	$1,336,854

 
Other Fees

Type of Fee	Amount
Royalty Fee	7% of gross revenues.
Advertising Contribution	8% of gross revenues.
New Start Grand Opening Advertising	No less than $15,000.
Independent Conversion Grand Opening Advertising	No less than $7,500.
Renewal Fee	$5,000
Transfer Fee	Up to $7,500.
Transfer Delay Fee	Up to $5,000 per postponement.
A&E Fees	$22,850
Project Services Fees	$10,000 or up to $5,500 (for projects in the “other” category).
Site Survey Fees	$3,700
Frames	Varies.
Inventory	Varies.
Lab Services	Varies.
Additional Training	$100–$500
Audit	Cost and expenses of audit (including travel and per diem costs) and attorneys’ fees.
Late Fees	18% per annum or the maximum rate permitted by law, whichever is lower, on any overdue amount.
Insufficient Funds Fee	In a calendar year, $35 for the 1st incident and $100 for all additional incidents or as otherwise provided in the operations portal.
Financial Statement Late Fee	$250 per month for late financial statements submitted in calendar quarters of Q1, Q2, or Q3; $1,000 per month for late financial statements submitted in calendar quarter Q4.
Management Fee	8% of gross revenues.
External Credentialing Review	Up to $100 per “optometric professional” (an ophthalmologist or optometrist).
Indemnification	Varies.
Technology Fee	Not to exceed $400/month if required.

The above information has been compiled from the FDD of Pearle Vision. Year of FDD: 2025.
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