Franchising Since: 1965
Headquarters: Sandy Springs, Georgia
Estimated Number of Units: 260
Franchise Description: Perkins LLC is the franchisor. Perkins restaurants are full-service restaurants that serve all meals and menu items at all times to customers for on-premises and personal carry out consumption and for off-site catering services and delivery service within the territory of the restaurant or other pre-approved geographic areas conducted in accordance with the franchisor’s standards and specifications. Perkins restaurants offer a broad menu of breakfast, lunch and dinner entrees.
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Territory Granted: Franchisees must operate their franchise from a specific location, which (for a new development unit) must be accepted by the franchisor, and franchisees may not relocate their franchise without the franchisor’s permission. The franchisor does provide franchisees with certain protections in their territory. During the term of the Franchise Agreement, and except as otherwise provided in that agreement, the franchisor will not establish nor license anyone else to establish, another Perkins restaurant at any location within the territory that is designated in the Franchise Agreement. The territory will be based on a particular area surrounding the unit. The franchisor expects that the size of the territories granted for new franchises will vary from franchise to franchise, but will typically be approximately one-half mile for an urban location, two miles for a suburban location, and up to three miles for locations beyond suburban areas.
Obligations and Restrictions: The franchise must be operated either by the franchisee or by a designated manager. The franchisor recommends that franchisees personally supervise the operation of their franchise. Additionally, during the first two months the franchised business is open to the public, franchisees or (if the franchisee is an entity) one of the owners with at least 10% equity in the franchisee entity must serve as an on-premises designated manager for a minimum of 30 peak operating hours per week. Franchisees must not use the premises of their Perkins restaurant for any other purpose or activity that is not provided for in the Franchise Agreement. Any manager hired may not establish, participate in the operation of, or own an interest in any other restaurant that serves breakfast at times other than the hours of 6:00 a.m. - 11:00 a.m. while such manager is employed in any capacity with the franchise. If franchisees are a corporation or other entity, the franchisor will require the shareholders or members holding at least 5% ownership interest, and each of their spouses (if applicable), to execute a guaranty. Franchisees must offer and sell all products designated by the franchisor and they may not sell any product (food or non-food) that is not designated by the franchisor. Franchisees must keep their Perkins restaurant open and in normal operation during the times that the franchisor specifies as mandatory hours of operation, which the franchisor may periodically change.
Term of Agreement and Renewal: The length of the initial franchise term is 20 years for a traditional unit and 10 years for a non-traditional unit. If franchisees have complied with the Franchise Agreement and met other conditions at the time of each renewal date, they can renew for a 10-year term.
Financial Assistance: In some circumstances for new development units, the franchisor may finance a portion of the initial franchise fee. Otherwise, the franchisor does not offer direct or indirect financing to its franchisees. The franchisor participates in the International Franchise Association’s VetFran program, providing a 25% reduction in the initial franchise fee due under Perkins’ single unit Franchise Agreement for new development units only.
Estimated Initial Investment
Name of Fee | Low | High |
Initial Franchise Fee | $15,000 | $40,000 |
Training Fee and Travel and Living Expenses While Training | $20,000 | $60,000 |
Real Estate – Rent for First 3 Months | $0 | $60,000 |
Improvements | $150,000 | $2,300,000 |
Interest During Construction | $0 | $30,000 |
Equipment and Seating | $160,000 | $650,000 |
Signs and Décor | $15,000 | $82,000 |
Site Plan/Engineering Drawings | $8,000 | $35,000 |
Travel Expenses for Opening Guide Meeting | $0 | $750 |
Smallwares, Opening Inventory and Uniforms | $40,000 | $75,000 |
POS System | $15,500 | $20,500 |
Help Desk (first 3 months) | $215 | $375 |
Hardware and Software Components - Computer Security | $5,000 | $7,000 |
Other Computer and Technology Expenses (first 3 months) | $675 | $1,125 |
Grand Opening Promotion | $5,000 | $15,000 |
Miscellaneous Opening Costs | $45,000 | $55,000 |
Additional Funds – 3 Months | $100,000 | $150,000 |
ESTIMATED TOTAL | $579,390 | $3,581,375 |
Other Fees
Type of Fee | Amount |
Royalty | 4% of net sales. |
Contribution to Advertising Fund | 3% of net sales (for traditional); and 1% of net sales for a non-traditional unit within a host facility. |
Local Advertising Requirement | 1% of net sales. |
Transfer | Varies - 25% of Perkins’ then-current initial franchise fee, or $2,000, or no fee. |
Interest on Rent | 5% per month on overdue amount. |
Interest on Payments (other than rent) | Lesser of 18% (per annum) per annum or maximum legal rate. |
Management | 8% of net sales. |
Liquidated Damages – Breach and Termination | $300,000 or three years of estimated royalties and marketing contributions, whichever is greater. |
Fees Relating to Computer System, Software, and Technology Services | Will vary. |
Central Billing Fee | Will vary, but not currently in effect. |
Non-Participation/Non-Reporting Fee | $100 for 1st month; $200 for 2nd month; $300 for 3rd and each subsequent month. |
Re-evaluation Fee | $350 per failed inspection/review (beginning with a second consecutive failure). |
Delinquent Report | $10 |
Audit | Interest at 12% or highest rate allowed by law, if higher. |
Renewal | 25% of the then-current initial franchise fee. |
Perkins Performance | Reimbursement of amount plus 12% interest (or highest rate allowed by law if to pay creditors). |
Additional or Refresher Training and Orientation | Currently $300 per day for the franchisor’s current additional or refresher training programs, but may change in the future. |
Extension of Opening Deadline or Deadline in Development Schedule | $5,000 per month that the deadline is extended for a traditional unit, or $2,500 for a non-traditional unit. |
Extension of Term of Development Agreement | Varies - $7,500 per additional year, per unit in development schedule. |
Fee for Closing During Any Required Hours of Operation | $1,000 per day that the Perkins restaurant is not open during all required hours of operation. |
Rejected Payment Fee | $100 per occurrence, plus any further amounts necessary to reimburse the franchisor for actual costs. |
Lease Review | Up to $2,500. |
Fees for Financial Report | Not currently charged. |
Fee for Non-Attendance at Conferences | $2,500 |
Unit Hours Modification Fee | Varies – up to 7% of the base amount, which will be determined as the unit’s net sales during the immediately preceding 52-week for the hours being modified. |
Customer Feedback Program | Will vary. Currently includes an annual fee (which is currently $265 and is paid by the franchisor). |
CrunchTime Labor Scheduling Tool (includes online learning management system) | Currently $250 per year as a pass through payment to the franchisor. |
Securities Offering Fee | If franchisees make a public or private a securities offering, $10,000 or the franchisor’s actual expenses, whichever is greater (subject to applicable law). |
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