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Send Me A Pro : Kellen Lake Left 80-Hour Weeks for a Send Me a Trainer Franchise

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This video features insights from a current franchisee sharing their experience with the Send Me A Pro franchise. As you watch, listen for details about daily involvement, support, and challenges as well as successes. If this perspective resonates, the next step is to request more information and speak directly with the franchisor.

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Send Me A Pro : Kellen Lake Left 80-Hour Weeks for a Send Me a Trainer Franchise
Published: Aug 11, 2020 | Updated: Aug 17, 2026
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About This Video

This Send Me a Trainer franchisee testimonial features Kellen Lake, owner of a Send Me A Pro franchise. Watch as Kellen traces the path that brought him into the system: years as an assistant principal and athletic director working super-taxing 80-hour weeks, and a transition into personal training where he found work he loved but at a punishing operating cadence — 4 a.m. wake-ups, 10 or 11 p.m. bedtimes, almost no time with his kids during their school days. Hear what made him look for a franchise. At 36, Kellen decided the personal-trainer-on-demand grind wasn't sustainable long-term. What was sustainable was a system that could manage a group of trainers, plug them in with clients, and solve a real industry pain — there are many good trainers who can't connect with good clients, don't know where to find them, and don't have the capital to invest in marketing. Solving that problem would also solve his own problem of training every single day. Discover how he found the brand. A conversation with Ron Gonzalez — who had sold three different businesses — surfaced the idea of an Uber-style trainer franchise. Kellen googled "uber personal trainer" and landed on Send Me A Trainer. The model matched the framework Ron had described, with the added benefit that Send Me A Pro had already developed all the systems, procedures and metrics. The decision came down to saying yes or no to the opportunity in front of him. Watch the close, where Kellen describes what attracted him to the franchise: automation, the ability to access clients for trainers who already have skills but no client pipeline, and time at home with his family. He frames the move as a shift from training hours for dollars to building a business that lets him be present with his kids while helping more trainers earn a living. The video is a strong fit for prospective owners weighing the brand against single-category fitness franchises.

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