How Hommati Helps Agents Sell Homes Faster and for More
How to use this video
This video explains how the Hommati franchise positions itself and what it believes differentiates the opportunity. As you watch, consider how these factors align with your priorities, experience, and expectations as an owner. If it feels like a fit, the next step is to request more information and speak directly with the franchisor.
How to use this video
This video explains how the Hommati franchise positions itself and what it believes differentiates the opportunity. As you watch, consider how these factors align with your priorities, experience, and expectations as an owner. If it feels like a fit, the next step is to request more information and speak directly with the franchisor.
About This Video
This Hommati video is the pitch the brand makes to real estate agents, the customers that Hommati franchise owners serve in their local markets. It explains why the way homes are marketed has changed and how Hommati's services are designed to help agents keep up.
The video argues that three shifts are reshaping real estate: the rise of millennial buyers, the way buyers now find homes, and technology. It points to millennials becoming the largest generation and a large share of future home buyers, and to the move from agent-led searches to online searches, where most buyers now begin. It also criticizes listing sites that charge agents per impression or per lead, or sell the same lead to multiple agents. Hommati's own site is positioned as an alternative, letting agents market unlimited listings for one monthly fee with no per-lead charges and no competing agent ads on their listings.
The service lineup follows. Hommati offers 4K Ultra HD photography, professional aerial drone videos with licensed music, 3D interactive tours that can be viewed with a VR headset, and virtual staging at a fraction of the cost of physical staging. The Hommati app adds features such as Find My Home, which alerts users when they drive near a matching listing, and instant alerts when new homes meet their criteria. Support services such as sign and lockbox placement, door hangers and brochure creation help agents stay focused on closing.
For prospective owners, this video shows the breadth of the services offered and the market argument behind the Hommati model.