ShelfGenie : Dave Holliday on ShelfGenie Flexibility and Family

This owner testimonial features Dave Holliday, owner of ShelfGenie of East Tennessee since October 2017, who says one of the best things about the business is the flexibility it gives him over his hours. In the video he walks through how he evaluated franchises for purchase, starting not with what he wanted but with what he wanted to avoid. He did not want a huge initial investment, an extremely employee-intensive model, or heavy overhead such as a dedicated building. Above all, he wanted flexibility that fit the stage of his career and life. Holliday explains that he was not ready to retire, but with two daughters and a small farm to tend, he needed control over the amount and type of work he took on. ShelfGenie checked those boxes, and he describes working intensely when he is working while still keeping the freedom he was after. That balance, he shares, meant he was able to attend every school function and sporting event, and even drop in on his daughters' practices simply because he wanted to, never missing the moments that mattered. He also notes that because his wife works, his flexible schedule let him handle whatever came up at home.