Mr. Electric : Ben and Faith Kolo on Mr. Electric's Family Culture in Iowa

This Mr. Electric video features Ben and Faith Kolo, owners of the Mr. Electric of Central Iowa unit, fifteen years into operations after launching in 2009. The testimonial centers on what the Kolos believe drove their long-term success — and it answers a candidate-fit question rarely addressed directly in franchise recruitment material. The discovery framing is direct. Ben describes calling his wife after a Neighborly call and telling her they had won the lottery. Once he started understanding what Neighborly was actually doing across the home-services market, he could see they were part of something with unbelievable potential. The franchise-vs-independent decision came down to the proven process: the Kolos did not want to reinvent the wheel, and Neighborly already had the steps and process that worked dialed in. The family-culture argument is the substantive piece. The Kolos describe being most proud of the family culture they have built and how they watch every team member — from first-day customer service representatives to apprentices just starting — absorb the leadership, culture, and values of the unit and grow from there. The operational outcome of that culture investment is low employee turnover. In skilled-trade franchises where hiring is often the binding constraint on growth, retention at this level is what compounds into long-term unit performance. The peer-support layer closes the testimonial. The Kolos emphasize that being vulnerable and open is part of the family culture — peers in the Neighborly network share what worked and what did not, and that openness lets each owner avoid the same mistakes. With Neighborly behind them and the support network they can pick up the phone for any time, the Kolos describe their unit as having unlimited potential and continued upside. For a prospect, the testimonial answers the long-term-fit question — does this franchise actually work for fifteen-year operators or just front-loaded ones.