Gotcha Covered franchise owners enjoy a high-income potential, impressive margins, and a great lifestyle selling blinds, shutters, shades and custom draperies to the home and commercial markets. Invest in yourself with a Gotcha Covered window treatment franchise. This low-risk, home-based business is the change you’ve been looking for.
Nearly 30 years ago, our founders developed software to streamline the sales process for window treatments. Since then, we have continued to grow, evolve, hit significant milestones, and win awards.
2009: Started franchising as Gotcha Covered
2015: Launched proprietary franchise management software
2016: Aggregated online rating of 4.9/5 stars; maintained ever since
2019: Surpassed $25 million in annual sales; surpassed 100 franchise locations
2020: Ranked as a Top 500 Franchise by Entrepreneur magazine for the first time
2021: Surpassed $50 million in annual sales; acquired by Five Star Franchising
2022: Sold a record number of franchises and won a record number of 10 industry awards
2023: Surpassed 150 franchise locations open
2024: Industry Recognition through Q1’24 - 2024 Entrepreneur Franchise 500 (#359) and Fastest Growing (#105), Franchise Business Review Top 200 and Top Franchises for Women.
WHY GOTCHA COVERED?
Look around and you will see windows everywhere. Every home and every business has windows that need to be covered. This $20 billion industry is largely unbranded. Here’s some of the reasons we think it’s the best opportunity you’ve never heard of:- Fragmented industry – the largest retailer has 3% market share, and the rest is mostly small, independent dealers that lack buying power, marketing sophistication or technology
- Simple business requires no design experience
- Lifestyle business, 9 to 5 with flexibility for work/life balance
- Regardless of the economy, windows always need to be covered
- Low startup cost – high income potential
- Cash flow friendly with no inventory or aging receivables (customers pay before ordering)
- High Gross Margins on Sales Contracts (Over 50%)
- High Sales Contracts Average Amounts ($4,000+)
- High Appointment Closing Ratios (Over 50%)
- High Customer Referral Rate
- Large Marketing Territories
- Flat-fee Royalty with low initial investment
TRAINING & SUPPORT
Initial and Ongoing Training:
- Initial Training: 5 days in Colorado, 5 days in territory
- Advanced Training: 4 days in Colorado(in the fiscal quarter following initial training)
- Ongoing Training: Webinars for training in sales & marketing, business building, products and more, business development workshops, and annual meeting
- Intranet for on demand training and support
- Appointments, Estimates, Orders, Reports
- Collaboration and Inspiration
- Client relationship management
- Workflow management
- Accounting integration
- E-marketing integration
Sales & Marketing:
Our remarkably high 4.9/5 online rating, as well as our partnerships with home services websites, increase your potential for leads and referrals. At launch, we ensure that your business is listed with our partners so you have immediate visibility with your new client base. (Angi, HomeAdvisor, HomeStars, Houzz, Yelp, etc.) When possible, our partners provide discounts on membership fees, select keywords, lead bundles, and more.Our proven digital marketing assets convert views and clicks into clients
- Personalized initial marketing plan
- Personalized website and SEO
- Personalized monthly e-newsletters
- National marketing campaigns
- Social media content and ads
- LinkedIn and Google profiles
- Analytics dashboard
- Online review solicitation
- Direct marketing materials, Business cards, Direct mail, Print ads, Door hangers, Trade show displays & banners, Vehicle wraps, Postcards, Kiosks, Promotional products
- Franchise Starter Package includes a number of assets to help you engage customers right away, including our robust, multi-vendor sample kit
- Tools, resources and knowledge to help build a local referral network with furniture stores, interior designers, builders, realtors, and more (A-NET)
IDEAL CANDIDATE
Our franchisees’ backgrounds are diverse, ranging from stay-at-home moms to CEOs. Very few have design experience, and we’ve found that it has no bearing on success. Here is what does make a good franchisee:- High-energy, friendly personality
- Hard working and self-motivated
- Desire to work with people
- Sales and marketing experience is a bonus
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Gotcha Covered Named a Top 100 Most Innovative Franchise by Franchise Business Review
Gotcha Covered, the leader in custom window treatment across the U.S. and Canada, continues to earn recognition from Franchise Business Review with placement on the independent research firm's 2023 list ofMost Innovative Franchises.
Gotcha Covered has also been named to Franchise Business Review's lists of Top 200 Franchises, Top Low-Cost Franchises, Top Recession-Proof Franchises, and Top Franchise Cultures. Each list is based on extensive surveys of franchise owners, reflecting their continuing satisfaction with the company.
Gotcha Covered, the leader in custom window treatment across the U.S. and Canada, continues to earn recognition from Franchise Business Review with placement on the independent research firm's 2023 list of Most Innovative Franchises.
"We're especially proud of this recognition, which directly reflects the success of Gotcha Covered franchise owners," said Paul Linenberg, president of Gotcha Covered. "We have a relentless drive to support our owners with the industry's most advanced franchise support systems, based on cutting-edge technology and the latest best practices. Our strategy is based on empowering franchise owners to thrive and deliver outstanding experiences to their customers and communities."
With an emphasis on end-to-end consultations, Gotcha Covered provides homeowners and businesses with the best in soft and hard window treatments, including a variety of blinds, draperies, and smart solutions. Gotcha Covered is part of the Five Star Franchising platform of home service brands.
"Gotcha Covered and Five Star Franchising are committed to providing franchise owners with unique tools to help them grow their businesses," said J. Andrew Mengason, chief growth officer for Five Star Franchising. "Investing in innovative strategies and solutions for owners distinguishes Five Star's brands in today's market. We understand that our franchise owners are the foundation of our success, so it's essential for us to equip them with everything they need to elevate their performance and achieve their dreams."
Franchise Business Review, a research firm that performs independent surveys of franchisee satisfaction, provides the only ratings of franchises based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes annual rankings of the top franchises in its Guide to Today's Top Franchises, as well as guides throughout the year ranking the top franchises in specific sectors.
To identify the companies on the list of this year's Most Innovative Franchises, Franchise Business Review analyzed 18 months' worth of data from nearly 38,000 franchisees representing more than 385 brands. Franchise owners were asked about their brand's innovation and creativity as well as their trust in the franchisor, overall satisfaction with the brand, and likelihood to recommend it to others.
Gotcha Covered franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including leadership, training & support, operations, franchisor/franchisee relations, and financial opportunity.
"For prospective franchisees, understanding which brands are the most innovative can help you make a confident and smart investment," said Michelle Rowan, president & COO of Franchise Business Review. "Each of the companies on our list of the Most Innovative Franchises has developed and implemented products, processes, or services that enable and sustain growth and long-term relevancy. We are proud to recognize the franchises that prioritize and value innovation to support their franchisees' success and the long-term resiliency of the brand."
We felt the support that we've wanted to feel. We felt the camaraderie of the franchise and we really think it's been a wonderful experience for us and we would recommend it to just about everybody.
The resources are here with Five Star and Gotcha Covered...they provide all these resources to help you with things that maybe you're not good at.
Our income is probably three, four times what it was in the corporate world. Our time off is three or four times what it was.
Why Franchise with Gotcha Covered
Benefits of Owning a Gotcha Covered Franchise
Gotcha Covered Owners on Support
Gotcha Covered Franchise Testimonial: Ted Brown
