If you’ve considered investing in a food franchise, our grazing board business could be right for you. Graze Craze locations have already developed steady followings in each community they serve with house-made ingredients of the finest quality. Now, we’re looking to expand to new locations throughout the U.S.
JOIN THE GRAZE CRAZE!
A Food Trend with Staying Power.
Graze Craze is a charcuterie board business part of franchise powerhouse United Franchise Group. A charcuterie board is an assortment of cured meats, cheeses, artisan breads, olives, fruits, vegetables and desserts!This isn’t your typical restaurant, there are no grease traps or hood vents and it’s all takeout, delivery and catering.
What is the craze? Your customers Graze Craze food experience includes a fully accessible concierge grade of customer service at a reasonable price.
A HUGE Industry
Fast casual is the fastest growing segment of the food industry.In 2020, restaurant sales hit $899 billion with a huge growth in takeout and delivery. Participate in this explosive growth by joining Graze Craze, who’s seen great success in the last few years.
Why Franchise with Graze Craze?
Now is the time to start a grazing platter business.No Cooking Required: Our restaurants don’t need stoves, ovens, or microwaves because there’s no cooking required to make a winning charcuterie board. The absence industrial kitchen equipment reduces the initial investment you’ll need to make and greatly simplifies day-to-day operations.
Elite Training Program: Our industry expert training staff teaches you every aspect of running, managing and promoting a successful Graze Craze Franchise.
Turnkey Process: Our turnkey process provides everything you need to run your business. From the equipment, hardware, software, fixtures and furnishings, everything is included for your business.
Demographic Studies: We carefully research all aspects of every Graze Craze site. After all criteria are met and a location has been selected, we will assist you in the negotiation of your lease and the store build-out.
There’s something for everyone: Nowadays, many customers have special dietary requirements that make it difficult for them to partake in the processed food sold at most restaurants.
Charcuterie boards are meant to offer variety, so people can sample only the foods that work for them. And with fresh fruits, berries, nuts, and veggies as staples, our trays have something everyone can enjoy—opening up the pool of potential customers in your area.
History
Graze Craze was founded in 2020 by a U.S. Airforce veteran who had spent years working in the food industry.She observed the growing popularity of charcuterie boards and believed that there would be strong demand for a charcuterie service that allowed customers convenient access to grazing platters like those they loved online.
At no obligation, we encourage you to complete the request form for more information to learn more about our thriving business.
Submit the request form below to learn more about bringing Graze Craze to your market!
This advertisement is not an offer to sell a franchise. Any offer to sell this franchise will be made by a Franchise Disclosure Document and only following registration by GRAZE CRAZE in any state requiring registration prior to sale.
Graze Craze Sees Double-Digit Increase in Year-Over-Year Comp Sales Within First Six Months of 2024
Graze Craze®, a fast-growing franchise specializing in artfully designed charcuterie boards, announced today its remarkable performance for the first half of 2024 where it saw an average 49% increase in same-store sales in the first six months, over the same period in 2023. The brand has steadily achieved year-over-year double-digit comp sales increases each month, including a 72% increase in March 2024. The closing of Q2 marked the brand’s 12th consecutive quarter of positive growth, signifying not only a growing market demand but also the strength of the brand’s strategic initiatives and customer loyalty.
Between January and June 2024, Graze Craze also opened 20 new locations, including its first stores in Alabama, Alaska, and Indiana, as well as in its fourth country, Canada. The brand has nearly doubled its footprint since June 2023 and, with 45 locations in active construction, shows no signs of slowing down.
“It’s a very exciting time at Graze Craze right now as we continue to break records and experience rapid growth in all areas of our business – our AUVs have been steadily rising and we are seeing an increased demand for not only our product, but the consistency, convenience, and quality that we offer,” said Cory Hibbard, President of Graze Craze. “Our achievements are a testament to the dedication of our franchise owners and entire team as well as our unwavering commitment to innovation. We’re looking forward to build on this momentum and continue delivering exceptional value to our customers for the remainder of this year into the next.”
Graze Craze recently gathered with its franchise owners at the United Franchise Group™ (UFG) 2024 World Expo where it celebrated its tremendous sales success and other key milestones including continued domestic and international expansion, a strategic partnership with the nation’s largest wine retailer, the official launch of its Advertising Fund Board and a menu innovation committee, and more. Moving into the second half of the year, Graze Craze will sustain its accelerated growth momentum with 25 locations coming soon and focus on tech and menu innovations aimed to streamline day-to-day operations for franchise owners and drive unit-level profitability.
“It was wonderful to be with the Graze Craze team and franchise owners at our 2024 World Expo. Each one of them pours their heart into the brand and their collective passion will be what continues to take it to new heights,” said Ray Titus, CEO of UFG, of which Graze Craze is an affiliated brand. “As we look to the future, we remain committed to setting our franchise owners up for success, fostering a culture of innovation, and driving franchise development so that we continue to lead the charcuterie segment for years to come.”
Over four days at the World Expo, Graze Craze franchise owners gained access to workshops, roundtable discussions, education sessions with keynote speakers, networking opportunities, and a vendor showcase. The event culminated in an awards gala where outstanding franchise owners were recognized for their achievements and contributions. The 2024 award categories and winners were:
- President’s Award: Lindsey & Silas Coffelt (Okemos, MI)
- Most Valuable Player: Donnie & Celeena Bedore (Plano, TX)
- Team Player: Luteesa Ford (Atlanta [Buckhead-Midtown], GA)
- Master License Partner of the Year: Alex Springer and Méline Enguent (France)
- Mentor of the Year: Donnie & Celeena Bedore (Southwest Fort Worth, TX)
- Rookie of the Year: Melanie Bard, Nick Mastrodicasa, and Greg Torgeson (Bellevue, WA)
- Most Improved: John Flores (Albuquerque, NM)
- Best Store Appearance: Alexandra Gonzalez (St. Petersburg, FL)
- Customer Service: Cynthia Conner (North Boca Raton, FL)
- Marketing: Lindsey Coffelt (Okemos, MI)
- Overall Quality: Julie & Thom Goodyke (Grand Rapids, MI)
Graze Craze® is a part of the Big Flavor Brands™ foodservice division of United Franchise Group™ (UFG), the global leader for entrepreneurs with over 1600 franchises in more than 60 countries and 2500+ franchisees.
About Graze Craze
Graze Craze® is the leading franchise within the grazing style food category, offering an alternative experience to traditional dining options and catering for every occasion. At Graze Craze, in-store Grazologists™ curate hand-crafted, impeccably designed, sweet and savory charcuterie boards and picnic boxes made with the highest quality ingredients and arranged with perfection. Graze Craze is an affiliated brand of United Franchise Group™, the global leader for entrepreneurs, within the United Franchise Group’s food division, Big Flavor Brands™.
Graze Craze Franchise Story
