Year Business Began: 1987
Franchising Since: 1987
Headquarters: Stockholm, Sweden
Country of Origin: Sweden
Franchise Offer: Since 1987, Husse has become the leader in home delivery of quality pet food. Husse offers both Master Franchise and Unit Franchise opportunities. Master Franchisees develop the franchise concept throughout an agreed territory, country or state. Master franchisees keep a stock of Husse’s product range and recruit a network of Unit Franchisees (also known as distributors) to build their own local business and client base. Master Franchisees then have the exclusive rights to supply the Unit Franchisees with Husse products as they build their own businesses through the Husse franchise system.
Training Overview: Husse’s central support office provides Master Franchisees with training and gives them the tools necessary for them to prepare the regional training for their Unit Franchisees. Husse also assists Master Franchisees in the training for their Unit Franchisees, if they wish so. The training covers the following topics:
1. Sales techniques and marketing
2. Customer Service
3. Knowledge about the products
4. How to administrate the website and the intranet system
5. Nutrition training
6. Logistics
7. Franchise operation
Territory Granted: An average size for a Master Franchise area is around 10,000,000 in population. Unit Franchisees are usually responsible for an area of 50,000 to 100,000 households. In smaller countries the Husse Master Franchisee is usually responsible for the entire national market, while in bigger countries the Master Franchisee covers a regional market or state.
Obligations and Restrictions: It is the Master Franchisee’s responsibility to establish a warehouse and administration office in order to serve the regional Unit Franchisees. Please ask Husse for their FDD for more details.
Minimum Cash Required: $15,000 for Unit Franchises; $100,000 for Master Franchises.
The above information has been provided by Husse.
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