Franchising Since: 1980
Headquarters: Lakewood, Colorado
Estimated Number of Units: 250
Franchise Description: AlphaGraphics, Inc. is the franchisor. The franchisor is a wholly owned subsidiary of its parent, U.S. Business Holdings, Inc, which is a wholly owned subsidiary of its parent, MBE Worldwide S.p.A. The franchise offered is for an AlphaGraphics business center, which provides customized print and marketing communication products and services to businesses. The products and services produced by an AlphaGraphics business center may include: graphic design, offset and digital printing, bindery, mailing and fulfillment, multi-channel marketing campaigns, e-commerce, large format graphics, traditional signage and point of purchase, vehicle wraps, promotional products, direct mail, packaging, business identity and brand awareness solutions, and other visual communications services. Currently, franchisees may develop their business center through one of the three following pathways: develop a new business center, acquire an existing graphics related business and convert to a business center, or convert an existing graphics related business to a business center.
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Territory Granted: During the term of the Franchise Agreement, if franchisees are in compliance with the Franchise Agreement and all other agreements they or their affiliates may have with the franchisor, the franchisor will not establish or operate, or franchise any entity to establish or operate, another AlphaGraphics center at any location within the territory described in the Franchise Agreement. Generally, a franchised business center will receive a protected area containing approximately 4,000 total businesses. However, a protected area might differ.
Obligations and Restrictions: The franchised business center must at all times be under the franchisee’s direct supervision or, if the franchisee is an entity, a “managing owner” who the franchisor has approved. If franchisees are an entity, they must designate one of the owners as the managing owner. The managing owner must be a natural person who owns a controlling interest in the franchise (at least 1/3 or 1/2 of the voting shares, depending on how many owners) and has the authority of a chief executive officer. If franchisees are an individual, they are the managing owner. During the term of the Franchise Agreement, franchisees may not hold an interest in (other than nominal amounts) or perform services for a business that operates or grants franchises or licenses any third parties to operate or otherwise offers products or services similar to those offered by the franchisor. Franchisees must offer and sell at the franchised business center all services and products that the franchisor periodically requires for AlphaGraphics franchises. Franchisees cannot offer or sell any services or products that the franchisor has not authorized.
Term of Agreement and Renewal: The length of the initial franchise term is 10 years. If franchisees are in good standing, they can renew their Franchise Agreement for one renewal term of 10 years on the then-current terms.
Financial Assistance: The franchisor does not offer direct or indirect financing, nor does it guarantee a franchisee’s note, lease or any other obligation. Most new franchisees obtain financing from third-parties or self-fund. The franchisor may provide assistance in helping franchisees understand funding choices and requirements. The franchise is listed on the SBA Franchise Registry, which may provide franchisees with faster SBA loan processing. The franchisor participates in the IFA’s VetFran program and the IFA’s Diversity Discount Initiative. Under these programs, if qualified, franchisees will receive a discount off the initial franchise fee.
Estimated Initial Investment
| Name of Fee | Low | High |
| Initial Franchise Fee | $49,750 | $49,750 |
| Opening/Reopening Performance Package | $14,500 | $14,500 |
| Center Development Package | $152,089 | $152,089 |
| MIS System (PrintSmith Vision) | $15,000 | $15,000 |
| CRM System (Print Speak) | $250 | $250 |
| agOnline System | $1,500 | $1,500 |
| Real Estate Deposits & Leasehold Improvements and Construction | $10,000 | $40,000 |
| Digital Printing Equipment | $0 | $3,600 |
| Finance Costs | $0 | $17,000 |
| Miscellaneous Opening Costs | $600 | $6,800 |
| Travel and Expense for Training | $2,100 | $4,200 |
| Additional Funds – 12 months | $50,000 | $74,000 |
| ESTIMATED TOTAL (new business center) | $295,789 | $378,689 |
Other Fees
| Type of Fee | Amount |
| Royalties (Ongoing) | Royalties range from 7% down to 3% of gross sales, subject to a yearly minimum. Royalty rates decline as annual sales volume increases. |
| Brand Fund Fees (Ongoing) | 2.5% of the franchised business center’s gross sales. Currently the franchisor caps brand fund fees at $24,906/year for the first franchised business center and $12,376/year for each additional franchised business center, subject to a yearly minimum. |
| Managed Services Program Fee for the Franchisor’s Managed Services Program (Ongoing) | Mandatory: $1,526.16 – $2,044.16 per month currently. Optional: $0 - $1,052.83 per month currently. |
| Local Advertising Requirement | $850 per month. |
| PrintSmith Vision Fee (One-Time) | $15,000 |
| Print Speak CRM System Fee (One-Time) | $250 - $750 |
| agOnline System Fee (One-Time) | $1,500 |
| Accounting Software | $780 |
| Network Conference Registration Fee (Ongoing) | Then-current fee (currently $725 per person). |
| Additional or Refresher Training | $800 - $1,500 per day. |
| Transfer Fee (if applicable) | $49,750 |
| Renewal Fee | 30% of then-current initial franchise fee for new centers. |
| Interest (if applicable); Late Fee (if applicable) | Interest at the lesser of 1.5% per month or highest contract rate of interest applicable law permits; late fee of $25 or maximum legal rate for each delinquent payment. |
| Audit & Legal Fees (if applicable) | $3,000 - $5,000 |
| Liquidated Damages (if applicable) | Based upon formula in FDD. |
| Insurance (if applicable) | Cost of insurance. |
| Indemnification Expenses | All costs associated with the franchisee’s obligation to indemnify. |
| Non-Compliance Fee | 2.5% of gross sales. |
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