Franchising Since: 1998
Headquarters: Madison, New Jersey
Estimated Number of Units: 2,900 (combined commercial and residential)
Franchise Description: The franchisor is Coldwell Banker Real Estate LLC. The franchisor operates as a subsidiary of Anywhere Real Estate Services Group LLC. The franchise is for a commercial real estate brokerage offering with defined real estate brokerage services from a specified location under the name “Coldwell Banker Commercial.” The franchisor offers franchises for commercial real estate sales offices in the United States to owners of existing commercial real estate brokerage businesses and in certain situations it may offer a franchise to a newly formed commercial real estate brokerage. There is separate FDD for Coldwell Banker Residential.
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Territory Granted: Franchisees will not receive an exclusive territory. Franchisees may face competition from other franchisees, from outlets the franchisor owns, or from other channels of distribution or competitive brands that the franchisor controls. Franchisees must operate their franchise only from office(s) identified in the Franchise Agreement. Franchisees must promote their services within the market served by the office(s). However, the franchisor has the right to grant to franchisees limited protected areas in which no new franchises will be granted for a period of time determined by the franchisor if it thinks that local market conditions or other economic factors merit such a decision.
Obligations and Restrictions: Franchisees, if they are an individual and obtaining the franchise as a sole proprietor, or their owners, if franchisees are an entity, must participate in the management of the franchise. Franchisees, their owners, and their office manager (if the office(s) will be operated by a commercial office manager) will exercise their continuous best efforts to maintain, develop and promote the franchise to its greatest potential and to enhance the goodwill associated with the marks and the system. Franchisees must retain a responsible broker (as defined in the Franchise Agreement) and franchisees, their owners, their commercial manager(s) and their responsible broker must comply with all applicable laws, rules and regulations. The Franchise Agreement strictly defines the real estate brokerage services the franchisee may provide under the marks. These defined services are more limited than the scope of activities permitted under most state real estate licensing laws. Franchisees are not permitted to conduct transactions for residential real estate under the commercial marks. Franchisees may be permitted to engage in real estate related excluded businesses, including residential real estate, with the franchisor’s prior written consent. The franchisor requires minimum operating standards in order for franchisees to continue to operate their Coldwell Banker Commercial office(s).
Term of Agreement and Renewal: The initial franchise term commences upon the opening date and expires on the date 10 years from the opening date. There are no renewal rights. If the franchisor grants franchisees an additional term, the franchisor may require them to sign the franchisor’s then current Franchise Agreement or a Term Extension Addendum with materially different terms.
Financial Assistance: Neither the franchisor nor any related company is obligated to provide franchisees any financing. The franchisor or a related company, however, has the right to offer franchisees financing to assist with conversion costs or growth opportunities. This financing is based on several factors including without limitation financial need, credit history, ability to repay, net worth, the franchisee’s business operations, including history of growing a business, as well as the franchisor’s need for the development of the franchisee’s market area. The franchisor may offer a conversion promissory note to assist franchisees in paying certain conversion or opening costs associated with the franchisee’s affiliation with the system. In addition, the franchisor has the right to offer various financing programs to help franchisees with agent recruiting or other business related expenses. The franchisor may also offer various financing programs as part of our franchise sales incentive program.
Estimated Initial Investment
Name of Fee | Low | High |
Initial Franchise Fee | $0 | $20,000 |
Real Estate | Not included in total | |
Leasehold Improvements | $0 | $400,000 |
Office Identity Signs | $700 | $20,000 |
Property Signs | $8,000 | $20,000 |
Printed Materials | $1,500 | $3,000 |
Orientation | $800 | $2,700 |
Legal Expenses | $0 | $4,000 |
Insurance | $1,500 | $11,500 |
Other Advertising (local) / Grand Opening Promotion | $3,000 | $10,000 |
Computer Equipment and Electronic Data System | $5,000 | $10,000 |
Website | $0 | $10,000 |
Facility and Space Planning | $0 | $17,500 |
Furnishings and Communications Equipment | $0 | $87,500 |
Security and Other Deposits | $0 | $17,700 |
Prepaid Business Expenses | $0 | $4,600 |
Additional Funds (3 months) | $15,000 | $100,000 |
ESTIMATED TOTAL* | $35,500 | $733,500 |
Other Fees
Type of Fee | Amount |
Royalty Fees | 6% of the aggregate “gross revenue” for all offices up to $1,000,000 per calendar year for which payments were timely made and 3% of the aggregate gross revenue in excess of $1,000,000 per calendar year. |
Minimum Standard Fees | If royalty fees paid each quarter are less than $7,500, difference between royalty fees paid and $7,500. |
Minimum Annual Royalty Fee | Will vary. |
Holding Over – Royalty Fee | The royalty fee due during any holdover period will be equal to twice the royalty fee otherwise due. |
Commercial Property Management Fees | 1.5% of gross revenue from commercial property management services. |
Commercial Marketing Fund (CMF) Fees | 2% of gross revenue monthly with a minimum of $592 and a maximum of $1,646 per office. |
Transfer Fees | $5,000 |
Liquidated Damages | See FDD. |
Audit Fees | Franchisees must immediately pay the franchisor any fees that the audit reveals were due during the audit period but not paid, plus interest at Prime plus 2%. |
Late Charges and Interest | All past due payments will bear interest at the highest legal rate (not to exceed 1.5% per month) plus the highest allowable legal late charge. |
Other Educational Fees and Expenses | If franchisees elect to attend any optional learning courses, they will be responsible for course fees, if any, and all travel, lodging, meals and other expenses. |
Special Assistance | Charges will be based upon the assistance needed. |
Global Conference Fee | $699 - $749 per registrant for Global Conference. A discount may be available depending upon registration date. |
Gen Blue Experience | $775 - $875 per registrant for in-person event. |
Costs and Attorney Fees | Will vary. |
Indemnification | Will vary. |
Taxes | Will vary. |
Relocation/Improvement Fees | Will vary. |
Insurance | Cost of insurance. |
Product/Service Fees | Will vary. |
Computer Hardware and Software Maintenance and Support | $1,000 to $3,000 or more per year. |
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