Franchising Since: 2004
Headquarters: Sterling, Virginia
Estimated Number of Units: 300
Franchise Description: The franchisor is Abrakadoodle Inc. Franchisees operate a business which provides arts education programs for 20-month-old to 12-year-old children, curriculum materials for instructing teachers in arts education, and art classes and special events for adults.
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Territory Granted: The franchisor grants franchisees the marketing rights for a protected territory generally defined by five-digit ZIP codes and/or county boundaries. All areas in the territory must be contiguous. A protected territory means that the franchisor will not sell another Abrakadoodle franchise that includes the zip codes and/or county boundaries in the territory. A standard local territory generally includes up to 20,000 qualifying households. If the local territory has more than 20,000 qualifying households but less than 50,000 qualifying households, the franchisor may charge a higher initial franchise fee. The franchisor does not generally grant a local territory above 49,999 qualifying households. A standard regional territory generally includes 50,000 to 60,000 qualifying households. If a regional territory has more than 60,000 qualifying households, the franchisor may charge a higher additional initial franchise fee. The franchisor does not generally grant a territory with more than 100,000 qualifying households. A “qualifying household” is defined in the Franchise Agreement as a household that has an annual income of $75,000 or more.
Obligations and Restrictions: Franchisees (or an equivalently trained manager) must personally manage the franchised business at all times. If franchisees are a legal entity, each principal must personally guarantee the obligations under the Franchise Agreement and also must agree to be personally bound by, and personally liable for breach of, every term of the Franchise Agreement. Franchisees must use, offer for sale and sell only services and products that the franchisor has approved or authorized. Franchisees may not use offer for sale or sell services or products that would detract from or be inconsistent with the system. Franchisees must be open for business each week for the minimum hours and days as stated in the operations manual. After their first 12 months of operation, franchisees must meet a minimum annual gross sales quota during each calendar year in order to retain the franchise.
Term of Agreement and Renewal: The length of the initial franchise term is 10 years. Franchisees have the right to renew for successive 10-year renewal terms, if they meet the requirements for renewal.
Financial Assistance: The franchisor does not offer direct or indirect financing. The franchisor does not guarantee a franchisee’s note, lease or obligation.
Estimated Initial Investment
| Name of Fee | Low | High |
| Initial Franchise Fee | $25,400 | $38,899 |
| Prepaid 6 Months of Minimum Continuing Franchise Fee Class Management Program Fees and Technology Fees | $3,864 | $3,864 |
| Initial Materials Fee | $6,000 | $6,000 |
| Advertising Fee | $600 | $600 |
| Additional Materials and Office Supplies for 1st 6 Months (stationery business cards brochures, marketing materials on-line service telephone service with voice mail paper etc.) | $1,000 | $3,850 |
| 1 Laptop Computer (per the franchisor’s current specifications for initial laptop computer) | $0 | $2,200 |
| 1 Digital Camera | $0 | $200 |
| 1 Color Printer | $0 | $100 |
| Travel Lodging and Meals for Business Development Training (per person) | $1,000 | $2,000 |
| Business Development Training Fees (per person) | $0 | $3,500 |
| Business Licenses, Permits, etc. (for 1st 6 months) | $50 | $100 |
| Insurance (for 1st 6 months) | $300 | $750 |
| Additional Funds (for 1st 6 months) | $1,000 | $3,000 |
| ESTIMATED TOTAL* | $39,214 | $65,063 |
Other Fees
| Type of Fee | Amount |
| Continuing Franchise Fee | 8% of gross sales. |
| Advertising and Promotional Contribution | 1% of gross sales. |
| Remedial or Follow-up Training | Currently $3,500 per person per day. |
| Business Development Training of Replacement Manager | Currently $3,500. |
| Technology Fee | Currently $49 per month. |
| Class Management Program Fee | Currently $95 per month. |
| Field Assistance | Per diem charges for the franchisor’s personnel (per diem charges currently are $500 daily for a senior management person and $220 daily for a support or training team member), plus out-of-pocket expenses. |
| Annual Conference | Proportionate share of the franchisor’s out-of-pocket costs. |
| Advanced Abrakadoodle Training | Varies under circumstances. |
| Equipment Supply or Supplier Testing or Inspection | Per diem charges for the franchisor’s personnel (per diem charges currently are $500 daily for a senior management person and $220 daily for a support or training team member), plus out-of-pocket expenses. |
| Transfer | An amount equal to 8% of the total sales price including all equipment, goodwill materials and all other elements of the sale This fee is subject to a minimum transfer fee that is equal to 30% of then-current initial franchise fee for comparable territory plus the franchisor’s initial materials fee and its out-of-pocket travel lodging and meal expenses. |
| Transfer Involving a Broker | Actual broker’s fee. |
| Renewal | 5% of then-current initial franchise fee for a comparable territory. |
| Audit | Cost of inspection or audit. |
| Late Fees and Interest | $25 plus lesser of 1.5% per month or highest rate of interest allowed by law (in California the highest lawful rate of interest is 10% per annum). |
| Reimbursements and Penalty Fees | Will vary under circumstances. |
| Inspection | The franchisor’s actual costs, including travel expenses room board and compensation of its representative or designee. |
| Deficiencies | The franchisor’s actual costs. |
| Costs and Attorneys’ Fees | Will vary under circumstances. |
| Indemnification | Will vary under circumstances. |
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