Mobility Plus : Founder Rich Peter Grew Mobility Plus From a 2007 Home Garage

This founder testimonial features Rich Peter, founder and CEO of Mobility Plus. Watch as Rich traces the brand's origin to 2007, when he was 33 and decided he wanted to own his own business. He chose healthcare as the category because his mother — a nurse — had never been without work; the thinking was that the field would be dependable and ongoing. Mobility Plus started in his home, then expanded to a warehouse down the street as inventory outgrew the garage. Hear how that early operating model became the franchise blueprint. The original setup — an office and small retail showroom in front, warehouse in back — is essentially how Mobility Plus stores still operate roughly thirteen years later. Franchising, in Rich's framing, came from wanting to spare new operators the mistakes he had to make alone: a system of "rules in play" that helps design the business, explain it to others, and give people from different occupational backgrounds a clear road map for where to start and where they can go. Discover the network culture Rich describes. Mobility Plus is positioned as a network of small businesses that support each other rather than report to a 1-800 number. Franchisees' direct numbers are listed online; they are encouraged to talk to one another, share lessons through an internal social network, and tell corporate where it can improve. Rich frames franchisees as partners and clients of corporate, with the explicit understanding that mistakes will happen and the home office's role is to help operators get through them. Watch the close, where Rich talks about what running Mobility Plus has meant personally. Three generations of his family — his father, himself, and his daughter and soon his son — now work in the business. He describes the experience as one where operators feel part of a team, see real community impact, and earn a living by providing high-quality mobility products and services. The video is a useful starting point for prospective franchisees who want to hear directly from the founder.