Franchising Since: 1975
Headquarters: Denver, Colorado
Estimated Number of Units: 8,470
Franchise Description: The franchisor is RE/MAX, LLC. RE/MAX, LLC has established an international network through which REMAX office franchises are sold directly by RE/MAX, LLC or through independent subfranchisors (RE/MAX Regional). The franchise offered is for the operation of a REMAX real estate sales office, which provides a variety of real estate services to the general public such as listing, offering, marketing, selling, purchasing, exchanging, auctioning, leasing and/or renting of real property and representing sellers, purchasers, lessors or renters of real property, as well as other related activities and services that the franchisor authorizes. The franchisee may also operate a Team Franchise or a commercial real estate franchise, or add a commercial division to a residential franchise.
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Territory Granted: Franchisees are granted the right to operate the office at a specific address-only location that first must be approved. Franchisees will not receive an exclusive territory. Franchisees may face competition from other franchisees, from outlets that the franchisor owns, or from other channels of distribution or competitive brands that the franchisor controls.
Obligations and Restrictions: Franchisees will not be required to participate personally in the direct operation of the REMAX office, though the franchisor recommends that the franchisee or a principal owner do so. If that is the case, franchisees must hire a manager who devotes full time and best efforts to on-premises management. The person supervising day-to-day operations must hold a valid state real estate broker license and must complete the initial education program in its entirety. Franchisees, their owners or manager, will not be permitted to engage in any other real estate business or other business or enterprise that may be in competition with REMAX. Franchisees will be expected to meet high standards of real estate service and professionalism reflective of the goodwill and respect enjoyed by the REMAX name and organization. The Franchise Agreement will establish a sales associate minimum agent count for the office. The minimum agent count is based upon a number of criteria.
Term of Agreement and Renewal: The length of the initial franchise term is five years. If franchisees meet the requirements for renewal, they may renew by executing the form of Franchise Agreement used at the time of renewal, which may have materially different terms and conditions than the original Franchise Agreement. The current renewal term is five years.
Financial Assistance: RE/MAX Regional offers financing to prospective franchisees for the initial franchise fee and, for renewing franchisees in good standing, the renewal franchise fee. In the franchisor’s discretion, it may also provide franchisees with financing to assist them with acquisition or other growth-related expenses.
Estimated Initial Investment
| Name of Fee | Low | High |
| Initial Franchise Fee | $8,750 | $35,000 |
| Office Space Improvements | $3,500 | $97,000 |
| Rent/Mortgage | $1,250 | $6,000 |
| Exterior Office Signage | $500 | $25,000 |
| Furniture, Fixtures, and Equipment | $3,000 | $20,000 |
| Information Technology Systems | $1,800 | $23,000 |
| Inventory and Supplies | $500 | $5,000 |
| Education and Expenses | $4,000 | $9,000 |
| Insurance | $2,000 | $10,000 |
| Professional Services | $500 | $6,000 |
| Permits and Licenses | $300 | $3,000 |
| Security Deposits; Utilities | $500 | $7,500 |
| Grand Opening Advertising | $500 | $10,000 |
| Additional Funds – 3 months | $10,000 | $80,000 |
| ESTIMATED TOTAL | $37,100 | $336,500 |
Other Fees
| Type of Fee | Amount |
| Monthly Ongoing Fees | 1. Continuing Franchise Fee: Depending on the state in which the office is located, franchisees will pay $143 to $170 per month for each sales associate. 2. Continuing Franchise Fee (or “Broker Fee”): An amount equal to 1% of gross commissions and other revenue. 3. Continuing Franchise Fee (or “Technology Fee”): Currently not charged, but the franchisor may charge up to $35 per month per sales associate. |
| Annual Dues | $410 for each sales associate in the franchisee’s office. |
| Marketing Fee | Depending on the state in which the office is located, franchisees will pay $127 to $140 per month for each sales associate in the office. |
| Hot Air Balloon Fund Fee (Indiana, Minnesota and Wisconsin only) | Dependent upon where the office is located. |
| Transfer | $2,500 per Franchise Agreement, plus any amounts necessary to cover RE/MAX Regional’s other costs, such as administrative and legal expenses. |
| Renewal (Residential Franchise) | $3,000 - $14,000. |
| Renewal (Commercial Franchise) | $9,000, or, if financed, $10,250 |
| Team Franchise Renewal Fee | $500 for each team office. |
| Monthly Ongoing Team Office Fee | $100 per month for each team office. |
| Document Processing Fee | $500 to $2,000 |
| Insurance Reimbursement | Cost of insurance. |
| Insufficient Funds Processing / Failure to Set Up ACH Fee | $100 plus reimbursement of the franchisor’s additional administrative expenses and charges. |
| Audit | Cost of inspection or audit. |
| Interest and Late Charges | As liquidated damages and not as a penalty: 20% of amount owed for the late payment of annual dues; 10% of amount owed for all other fees (or maximum amount allowed by law); $100 per day for the failure to timely submit reports; plus interest of 1% per month compounded (or highest rate allowed by law) of amount owed for all fees except annual dues. |
| Costs and Attorneys’ Fees | Will vary under circumstances. |
| Indemnification | Will vary under circumstances. |
| Broker/Owner Conferences, Meetings, and Retreats | Up to $550 registration fee per attendee. |
| Educational Courses | $50 - $2,000 per attendee. |
| Conventions and Seminars | $195 - $1,000 registration fee per person. Extra fees may be charged for educational and certification classes for professional credit, if offered. Nominal fees or charges may also be assessed for a variety of social functions. |
| QuickBooks Online (For use with BoldTrail Back Office Management Software) | Depending on the size of the office, $75 to $275 per month per office. |
| Holdover Fee | $2,500 per month per office, plus tow times the monthly ongoing fees. |
| De-identification Fee | $500 per day. |
| Lost Future Revenue | Will vary under circumstances. |
| Unreported Agent Payments | Will vary under circumstances. |
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