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Donald Cranford

March 23, 2009

Franchising ‘continues to grow’, IFA prez tells Franchise Direct

Franchising is a robust and expanding employment sector, according to IFA president Matthew Shay. Mr Shay sat down with Franchise Direct for an exclusive interview at the IFA annual convention in San Diego last month. In this video, he shares his thoughts on the state of franchising and its many diverse business opportunities.

According to Mr Shay, franchising makes up “an increasingly large part of the US economy”. Mr Shay says that, according to his organization’s estimates, “over 20 million Americans” are employed by franchising. This number constitutes over 10% of the total economic output of the US economy and makes franchising the largest employment sector in America other than the federal government.

Anyone considering investing in a small business will also find a lot of interesting insight into why franchising works. Mr Shay explains the historic achievements of franchised businesses at recessionary times, while outlining franchising’s tried-and-true blueprint towards business success.

Over the next few weeks, we’ll be featuring other exclusive interviews from the IFA convention, so bookmark the Franchise Direct Franchise Blog for a greater insight into the franchising industry.



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