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Franchising in 2011: By The Numbers

Despite being faced with some challenges, the franchise sector has had cause for celebration on numerous occasions in the past year. Of these milestones, we’ve compiled a sample of them to illustrate the opportunity for success that is out there as we enter 2012, and continue climbing out of the current economic malaise.

Century 21 became the first real estate organization to be accepted into the American Society for Training & Development (ASTD) Forum this past summer. The ASTD Forum is a group of public and private organizations that collaborate by sharing and comparing practices in order to improve the learning function’s impact on business results. Current members also include American Express, The Boeing Company, and Wells Fargo.

2011 was the fifth year in a row Ace Hardware has been ranked first in J.D. Power and Associates’ 2011 U.S. Home Improvement Retailer Store Satisfaction Study.

In August, Edible Arrangements celebrated the 10th anniversary of their first franchise location near Boston in Waltham, Massachusetts.

After over 12 years of business, Maryland-based restaurant Squisito Pizza & Pasta launched their franchise program following two years of research and planning. The company wants to stay on the East Coast initially, opening in markets such as New York, New Jersey, Philadelphia, Boston, Washington, D.C. and Maryland.

The value, in dollars, of Dunkin’ Brands’ IPO (Initial Public Offering) when the company went public in July.

In June, Johnny Rockets celebrated their 25th anniversary by opening a restaurant at South Street Seaport, a historic landmark in New York City.

In November, Schlotzsky’s announced the signing of a franchise deal to bring 30 new restaurants to the Philadelphia metro area. The locations will also be multi-branded with Cinnabon and Carvel franchises inside the buildings.

The number of years Ed Fuller, current president and managing director of International Lodging for Marriott International, has been with the company. He has held no fewer than 10 positions within the company, and is expected to retire on March 31, 2012.

The number of years McDonald’s Hamburger University has been in service. The University has six international campuses and counts over 275,000 McDonald’s franchisees, employees, and suppliers worldwide as graduates.

7-Eleven celebrated its 84th birthday on July 11 by holding “Slurpee-brations” and birthday parties at select stores with music, entertainment, prizes and food sampling. The festivities were highlighted by a giveaway of five million free Slurpee Drinks in select locations across the country.

Charley’s Grilled Subs along with their largest franchise partner, the Army & Air Force Exchange Service, marked the opening of their 100th military location in September on Joint Base Lewis-McChord near Seattle, WA.

The number of military veterans Fastsigns is planning to hire in the next few years as a part of the International Franchise Association’s Operation Enduring Opportunity effort. In total, representatives of the program are aiming for 75,000 veterans and 5,000 wounded warriors to be hired into a variety of franchises by 2014.

The number of outlets in India eclipsed by Domino’s Pizza in late 2011. The company is pursuing an aggressive growth plan with prospects to add at least 80 stores annually in the country, with the target of opening its 500th Domino’s Pizza store there in 2012.

Store number that Sport Clips, largest men’s and boys’ hair care provider in the U.S., celebrated reaching in mid-October. The celebration was hosted in Seattle and included a free youth baseball camp and giving a donation to the Mariners Care organization.

Store number of the Jiffy Lube manager (Ryan Findley of Heartland Automotive Services, Inc. in Chesterfield, Mo.) awarded the company’s Presidential Store Manager Recognition Award for “outstanding achievement in training, operations, customer service and day-to-day operations, while consistently demonstrating dedication to his team and the Jiffy Lube business.”

The number of Subway restaurant locations scheduled to begin accepting MasterCard’s PayPass contactless payment (mobile commerce method of tapping a smartphone against a reader) by the end of the first quarter of 2012.

One year after Seattle’s Best Coffee, part of Starbucks Corporation, started a growth spurt under what was described as a “fresh approach to the coffee category,” the company surpassed 50,000 locations in the U.S. and Canada in the spring of 2011. Locations for the brand include cafes, college campuses, restaurants, hotels, airlines, cruise ships, bookstores, grocery stores, and movie theaters.

Kumon, one of the world’s largest child education franchise systems, surpassed the 300,000 student mark in North America in February.

The number of dollars raised on June 1 for the Tim Horton Children's Foundation through Camp Day events and activities across North America. Tim Hortons Restaurants Owners donated their entire coffee sales and funds for the day to the charity.

Yum! Brands (parent company of KFC, Pizza Hut and Taco Bell) announced in September that in the first three years of their World Hunger Relief campaign the company has raised nearly $85 million, which has gone to help the United Nations World Food Programme (WFP) and other hunger relief agencies provide approximately 350 million meals for  people in developing countries around the world.

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