Sports have been on our mind lately with the World Cup in full swing (and we were sad to see the US go out on Saturday.)
Of course, there are great links between franchising and the sports world, as many pro athletes have taken up the franchising game after their playing career has ended. Everyone from Phil Mickelson to Francho Harris has invested in franchises. The IFA long ago sensed the potential in the marriage between athletes and franchising and we are only few weeks ago from the tenth-annual ‘Allied Athlete Group/ IFA Franchise Summit’.
Taking place from July 12-14, the conference will feature a number of seminars that explain the specifics of the franchising industry to athletes while outlining where potential franchise opportunities may come from.
“By partnering with the IFA, we can leverage the expertise of leading franchise companies to bring the power of franchising to professional athletes,” said Michael Stone, CEO and founder of Allied Athlete Group. “AAG is committed to providing its members with resources that will maximize their opportunities to create generational wealth.”
Professional athletes face many challenges in their post-playing career. Many make enormous sums of money in a very short time. They will need to work in some field after retirement, and for those who don’t go to work in the media or with the team they played for, the franchise industry holds many opportunities.
For any athletes out there, this sounds like a slam-dunk of a weekend.