Franchise Information Center

The franchise industry presents recruitment elements that can differ from more traditional corporate hiring. However, while your franchisor will play a large role in your practices, there are things you can do as a franchisee to make the process as painless as possible.

Captain D’s, the nation’s leading fast casual seafood restaurant, is setting sail in Ocala with the opening of its first location in the market on Tuesday, September 2. The new restaurant is located at 2510 SW 27th Avenue, Unit 101, in a newly constructed shopping center near College Road and I-75, one of the city’s busiest intersections.

Even with franchisor support available, there is a common concern that frequently surfaces for prospective franchisees: marketing. Let's demystify what this type of marketing looks like and how you can establish a strong presence in your local area, even before you open your doors.

Luciana Lorenzo is the owner of the Minuteman Press franchise in Orange, CA since May of 2021. On July 17, 2025, Luciana was presented with the Best of Orange 2025 Award for Promotional Products/Awards by the Orange Chamber of Commerce. Luciana shares, “I’ve been an active member of the Chamber since I started my business, and I even became their Spanish-speaking Ambassador. The Chamber has been an amazing connection point to the local community — through them, I’ve built strong relationships and grown my network. This year, there were 45 different award categories, and we were voted as the winner for Promotional Products/Awards! I can’t even explain how happy and proud I feel.”