T-shirts are among the most versatile items of clothing; popular for all ages.
Groups, parties, small businesses, schools, and rock bands share their logo, branding, or adverts through bespoke T-shirt designs; worn wherever they meet or go about their daily business.
Machine printing has brought down the costs of small-batch T-shirt production, in comparison to more traditional silk-screen transfer.
These low costs open up the market to all sorts of businesses, events, and organizations, helping to deliver brand awareness through free advertising space.
Of course, there's more to bespoke T-shirt printing than logos and branding. Comedy slogans, fashion designs, and famous paintings are popular on chests all across America. Literally anything can be transferred directly onto cloth, making T-shirt printing a lucrative sector.
The custom T-shirt printing sector has been valued at over $1.15 billion, with projections for the market to hit $3 Million mark by 2025.
Franchising
Franchising provides access into profitable businesses with successful reputations, known brands, and demonstrable financial histories.
Franchising allows access to established brands, providing scope for company expansion and development, as well as an existing client base.
Banks Lend To Franchises
Lenders usually consider franchise businesses a safer financial risk than independent companies. Franchises are built on substantiated business models with a track record of profit. Banks and lenders, therefore, often consider franchises suitable for a return on their investment.
However, independent businesses have found it increasingly tricky to secure significant funds due to the increased likelihood that independent start-ups may fail.
The lower financial risks and the established track records associated with the franchise model makes it more likely to raise the capital to kick-start your franchising journey.
The US Franchise Market
There are close to 750K franchise businesses in the US, bringing in more than $713 billion each year to the economy. More than7.88 million US workers make their living through franchise businesses.
These impressive stats place the franchise sector as among America's most stable financial environments, supporting US families across the nation.
Other stats:
- There are almost 12.5K T-shirt printing businesses in the United States.
- T-shirt franchises employ almost 70K Americans across the nation.
- Many T-shirt printers also offer services such as bespoke stationery and invitations, as well as a variety of paper-based printing services.
What does a T-shirt printer do?
T-shirt printing covers a variety of technologies; transferring images and text onto cloth for fashion, branding, or fun.
The custom T-shirt printing market is divided by method: screen printing, plot printing, and digital printing.
Screen printing is the most traditional technique and still brings in a considerable revenue share of the market.
However, digital printing has influenced the broader accessibility and affordability for smaller businesses without large factory infrastructures. Digital printing has made small-batch prints possible and affordable - offering scarcity to the market, which can drive up unit value.
Where the internet has threatened many industries, it has helped the T-shirt printing sector to thrive.
Franchise vs. Independent
There are many financial risks associated with starting up a business. However, franchises are recognized as the more stable route. Half of all independent companies go into liquidation within their first two years.
Franchise businesses are created on solid financial foundations from existing business models with a record of secure expansion.
Ready?
Explore our T-shirt franchise opportunities right now and become your own boss in a fun industry with a keen and ready-made market.
Purchase a franchise today from Franchise Direct.