Franchise for Every Season: 2012 Report on Ice Cream & Frozen Yogurt
With greater consumption consistency in various locations across the ice cream and frozen yogurt franchise industry, franchisees and consumers alike are discovering just how versatile these dessert franchises can be, regardless of locale or season. Shifts in 2012 mark just some of the ways that this industry is keeping speed with new customer demands and Franchise Direct delivers the Food Franchise Industry Report to share these trends with the world.
In this 2012 report, the Franchise Direct team has compiled data on ten ice cream and frozen yogurt franchises that are in business across the U.S. and beyond. Each with its own unique franchising set up, data covers investment costs and royalty fees for potential franchisees to perform initial due diligence research. 
In addition to this, the report covers select areas in which the industry continues to shift, including the following:
Seasonality
How are franchises in this dessert sector working around seasons, providing an experience that consumers can enjoy around the year? Likewise, how can franchisees perform research to isolate the most ideal franchise placement locations to enhance the viability of their presence in any given city or region? This report highlights a few ways that this industry is adapting to changes in season.
Ambiance
How is ambiance so much a part of this industry’s lasting success? 2012 trends continue to reveal that franchisees maintain a commitment to creating something special for dine-in patrons, an atmosphere that keeps these dessert stops a popular detour for individuals and families alike. The remodeling of franchise locations to ramp up a hub where customization and delicious treats are offered in a warm atmosphere is the current focus.
Find out more about current trends in 2012 hitting this delicious industry that has seen a major come back in recent years due to healthier eating trends and the popularity of frozen yogurt. The report is available here, with additional links to other expanding franchise industries covering the U.S.



















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