Everyone hates burgers.
Said no one ever.
There are very few of us who even know somebody who doesn’t enjoy a burger at least a couple of times a month. For many Americans, the humble burger is a daily staple.
The burger franchise sector is highly competitive. But, if you get your business model right, it's a sector where you can thrive as a franchise owner.
Burger franchises mainly focus on producing and selling burgers, but the most successful ones dare to be different. Most burger franchises offer endless varieties of the common burger, from straightforward classic- and cheeseburgers to a vast range of gourmet patties with wild and adventurous toppings.
Just as there are thousands of potential pizza toppings, in recent years, burgers have developed into exciting and (occasionally) sophisticated meals, including the likes of truffle mayo, seitan, and a world of exotic relishes and condiments.
Many burger franchises make a big name for themselves in the fast-food industry. Some of the major players include Burger King, Carl's Jr., and - of course - probably the world's most famous burger chain: McDonald's. Other Quick Service Restaurant (QSR) franchise leaders include Five Guys Burgers and Fries, and Smashburger.
So, if your passion is for great food with a bit of imagination, then a burger franchise could help turn your culinary dream into a distinct reality.
Franchising
Franchising is a fantastic opportunity for people new to running a business. The franchise model garners the entrepreneurial spirit that America's economy is built on and offers the opportunity for anyone with the passion to succeed a chance of successful business ownership.
Franchise parent companies come with ready-made reputations and an established customer base. Franchises come with the instantly recognizable branding that adds instant curb appeal to your new business, as well as reassurance to your future customers that you’re going to offer the same excellent quality, service, and value for money they’ve come to expect.
Burger franchise businesses don't just take your money and leave you in the dark. Most burger franchises offer world-class training to ensure that you can run your business successfully while meeting consistent quality and service expectations.
As well as expert training, many burger franchises offer a package of administrative and HR support to help make sure that your new business adheres to complicated business-, food-, and financial regulations.
When you invest in a burger franchise, you gain access to established supply chains. For food businesses, this is essential to ensure that you maintain quality, affordability, and - most importantly - profit margins.
Independent companies setting up without the support of an established partner often struggle to access the supply chain because they lack the scale that brings the discounts needed for significant profits.
Facts About Burger Franchises
Consumers want burger franchises to serve quality food at affordable prices. This is why so many burger franchises take off in the QSR market.
Most burger fans focus on the quality of the meat (and the welfare of the animal while rearing). Indeed, for many, quality and welfare are the most crucial aspects of the burger experience.
Second to quality comes the toppings - these often rank as the most important part of the burger for some. Some burger franchises prefer to keep things simple by sticking to a menu of classics - great quality hamburgers and cheeseburgers. However, the market for WOW-factor burgers is enticing foodies around the US with quirky toppings and culinary creations.
Each carnivorous American eats an estimated 222 pounds of red meat each year. That's the equivalent of 800 quarter-pound hamburgers (or 2.4 burgers per day).
That's a heck of a lot of burgers!
But let’s not forget the growing numbers of vegetarians and vegans. Burger franchises that go beyond the traditional beef prosper greatly. There are 9.7 million vegetarians and vegans in the United States - let’s not forget them.
And with the proliferation of increasingly convincing meat substitutes, veggie options can be as exciting and delicious as their meaty counterparts.
Simply put, Americans LOVE their hamburgers. The hamburger is a staple of an American summer, especially for patriotic holiday cookouts on the Fourth of July and Memorial Day. Burger franchises have a broad appeal all over the country.
Wherever you set your sites on starting a burger franchise, you're sure to find eager consumers ready to munch away on your delightful delicacies.
Franchising Vs. Independent
Most people need funding to help them gather the startup investment required to get started with a franchise.
Luckily, banks and moneylenders tend to look favorably on franchises because their business model is built upon proven metrics.
Franchisees benefit from the experience and business acumen of their established partnership with the parent company, which can prove the viability of their business model in terms of growth, profit, and sustainability.
Independent companies often struggle to achieve affordable interest rates on their startup loans. This is because they represent a more significant financial risk to the moneylender due to a lack of proven credentials. Indies lack the evidence of market viability of franchise parent companies - they have no proof of prior profit and growth.
Independent companies enter the market without the support and expertise of established partners - unlike franchises. This means that indies fall into the pitfalls that franchises can often avoid.
Franchises tend to hit the ground running due to the instant curb appeal and established customer base who recognize and love the brand.
Burger Franchises
Explore our delectable choice of fabulous burger franchises, and feed the American appetite for delicious fast food that keeps them coming back: time and again.
You can also check out many more Food Franchises here on Franchise Direct, such as: